zevveli

In 2021, Swarovski (the company that makes the very sparkly crystals you see in certain jewelry, on figure-skaters' twinkliest outfits, on red carpet dresses), decided they didn't want the grubby fingers of small-time jewelers, clothing designers and costumers and crafters on their shiny beads and rhinestones anymore. They decided to limit their sales to "luxury" and couture creators, not girls who sell stuff on Etsy. The tenor of their press release on the subject was snide and insulting. Resellers (like your favorite bead shop) would no longer be allowed to carry their product; the average Jane on the street would not be able to purchase them. You could only get them if you had an authorized business agreement that bound you to very strict brand behavior. And those of us who still had good stock of the crystals would no longer be "permitted" to use the brand's name in our listings for sale.

Every bead shop and craft supply place and many, many small clothing makers--wedding shops, prom and dancing dress suppliers, the sort of salt of the Earth mom and pop time machines of shops that are the backbone of the field--scrambled to find something that could replace them. The last of the stock dwindled quickly, all of us grabbing what we could get while there was any chance of it, and then it was gone and we no longer had any access.

I was Big Pissed about it at the time. It was just so goddamn stuck-up, when wholesalers and indie jewelers had made them so much money, when some people I knew--when *I!*--had been brand-loyal for decades. But with no recourse, everyone pivoted fairly quickly, most of us to Preciosa Crystals. Those are Czech, quite sparkly, and considerably less expensive than Swarovski. The faceting method they use is different, but not worse; any differences are hardly noticeable when you're seeing them as a hundred pinpoints of light.

Well, out of nowhere, Swarovski just dropped this: https://www.harmanbeads.com/swarovski-brand-policy-update

"Effective June 1, 2026, Swarovski updated the distribution and brand usage policies introduced in 2021. Businesses may now purchase Swarovski Crystals without signing a Brand Control Agreement, and Authorized Distribution Partners may once again sell Swarovski Crystals to resellers, including bead stores and online retailers. Businesses may also use the Swarovski brand name when following Swarovski’s Proper Use Guidelines. Designers, manufacturers, artists, brands, retailers, and resellers are now eligible to purchase Swarovski Crystals through authorized distribution channels."

They want us back. A lot of the companies who could have kept a brand relationship with them also have swapped to Preciosa, over the last half-decade, in solidarity with indie creators and out of a sour awareness that it could be them, next. And it doesn't hurt that Preciosa was able to expand their line quite a bit now that everyone who wanted sparkle had no choice but to go to them.

And I'm not seeing nearly anyone who intends to return. The feeling is, "Y'all told us to fuck off! Off we fucked! And now, that's what you can do, too!" I'm seeing a lot of "How many of us did you stab in the back?" comments from the people whose money they're hoping to attract.

the city of los angeles

the city of new york

sex

how drinking alcohol works

how getting high works

how a child of any age speaks

how nuclear physics work

how [my job] works

how debilitating being shot in the shoulder is

how hypothermia works

things I have never before seen someone fake their way through writing about, until today:

SHRIMP COCKTAIL:

banahbanah: #flashback to that one fic where Peter Parker frets about drinking shrimp cocktail because of the alcohol

generaldeliciousness: adding: what a prawn/shrimp cocktail is

#why is your character turning it down because they're under 21 #do you think prawn cocktail is a cocktail #this lives in my brain rent-free constantly #the rest of the fic was so normal #and good enough that i'll still re-read it #but bro

And then many, MANY, people wondering if this was actually authour mistake, since Peter really would do this!

POMEGRANATES:

zhajhassa: #haha where's that post that was like someone describing someone eating a pomegranate but they ate it like an apple

thornhands: #once someone wrote persephone biting into a whole Pomegranate #had to stop and stare at a wall for a minute

sungsingsanguine: I once saw someone very confidently write about a character eating slices of pomegranate.

FRUIT TREES:

zagreuses-toast: #given a very endearing glimpse into a writers blindspots by seeing them describe someone sitting under a ''pineapple tree''

salatrash: I remember something about picking watermelons... OF A FUCKING TREE

baander: #cranberry trees

DOUGH/BATTER:

maycelium: #I'm a chef so I'm really used to people not accurately describing how to cook food #But I was surprisingly flabbergasted when someone was writing making a cake and was kneading it. Which uh #Not necessary for cake. It was interesting for sure but just bizarre

livebloggingmydescentintomadness: #the one that drove me nuts was when a character set aside a batch of PASTA DOUGH 'to rise' #pasta doesn't have yeast!! #it does need to REST but it will never RISE #you do not want an airy crumb on your noodles

lovesodeepandwideandwell: #THE ONE WHERE THEY MADE COOKIES BY LADLING BATTER INTO A TRAY

Some other topics:

I explained very clearly to the manager my issue with the meat section not having the price tags listed, and they claimed it was only going to be for the meat, since meat is by weight, and the price of each item is printed on the packs of each item.

Sure. That’s how they get their foot in the door. Fast forward not even two weeks, and here we are:

Bar codes. No prices, no item descriptions. No price stickers on the individual items. Heck, not even the name of the item that is SUPPOSED to be there.

No. The only way to see the price is to scan it on your phone app, which is also recording what you looked at recently, as a way of gauging what you might be looking for in the future.

So here’s what we’re gonna do gang:

Every time you go into a store that has implemented these price-less tags:

Take 1-3 items up to the cash register. Ask the cashier for the price, or hit the price check item on the self checkout, which will likely call over the attendant.

Express that you didn’t actually want it, you just couldn’t see on the shelf how much it was.

POLITELY, AND WITH A THANK YOU FOR THE PRICE CONFIRMATION, Give the items to the cashier or attendant to put back.

When they inevitably try to push the app, politely decline. If pressed for why not, say you don’t want to have to carry your phone in-hand the whole time you are shopping in order to see how much things cost. (Not having cell service or data to use the app is NOT a valid excuse, as stores already often have complimentary WiFi AND more stores will provide WiFi rather than give up on this push for surveillance pricing)

If it’s a shelf-stable item, the cashier will have to set it aside, taking up room in their limited operating space, and eventually pass it off to someone to put in a holding area to put back later. If it’s a fridge/freezer item, it might have to get tossed due to food product sale regulations.

In either case, you are making it a pain in the ass for them to have these digital bar codes. Tie up the checkouts. Give the employees more busywork that the company has to pay them to do. Hurt their bottom line having to toss the pint of ice cream you carried around in your cart for 20 minutes before giving it back to the cashier.

This is usually the stuff people try and say, “Yeah, I don’t get it, Edmund.” But if you go to a good Turkish confectioner (or just any of the bazillion stores that sell it in the Istanbul markets) you’ll see a second kind of Turkish delight, in a rolled shape:

Sorry to keep banging on about this! I just have a few days left to meet the funding goal!

Even if all you can do is put three dishes in the dishwasher, or move the dirty laundry pile to outside the laundry door, or throw out that box of leftovers that have been sitting in the fridge for 2 weeks

Scrolling the timeline on Mother's Day can be hard for me so last year I decided to turn my grief into something positive.

This year, I decided to make it a tradition.

I noticed people were posting a lot of old, degraded photos of their parents. So I try to pick a few good candidates to restore.

I spent a couple of years learning how to do this. I am very good at it. And I really enjoy it. But I learned it isn't very lucrative and most people are fine with what AI can do now.

It makes me a bit sad, but I actually think restoring people's precious memories is not the worst use of AI. Plus, I use several AI tools in my workflow. When there is extensive damage, generative fill is a lifesaver. The remove tool makes quick work of stubborn accumulated dust. And AI upscaling makes the photos printable, often at many times their original size.

My restorations are still much better than the free AI ones. I edit them with a precision and fidelity that can hold up to 400% magnification. I take special care to preserve likenesses and often work with reference photos to make sure people's loved ones still look like who they are after upscaling. I also do colorizing by hand (though I will sometimes make initial color maps with AI). I color grade using film stock color references so the photos still look like film, and I add texture and grain selectively to keep people from looking like smooth rubber.

But that kind of quality takes so much time. One photo is probably several hundred dollars of labor. And no one is willing to pay that so I have to charge below minimum wage.

I will probably just do pro bono restorations from here on out. Focus on fixing photos that AI isn't very good at restoring. Plus I have a ton of family photos that I want to restore for my niece. At some point, years from now, she'll be old enough to talk to me without my brother's permission. And she'll probably want to know who her grandparents were. I hope to be ready with photos and stories by that time.

In any case, it felt nice to do this on a hard day. And it helped clarify to myself how I should use this skill I've developed going forward.

Before and afters...