Where are all the Audio Fiction Fandoms?
To be clear, this isn't me complaining, and I know, there are plenty of fandoms for audio fiction podcasts and the like.
But I have always found it weird how few shows get the big, self-sustaining kinds of fandoms, the ones where there's always at least a little trickle of fanfic and fanart. So weird, in fact, that I've been thinking about it on and off for the last 5-6 years, and I have a few theories I'd like to share with y'all as to why, and to see if I can't get some feedback from the audio fiction fans on Tumblr.
The first theory is mostly about demographics - fundamentally, a fandom has to be large enough to sustain itself, and only a certain number of audience members are going to become the kind of fans who make fan works, so ultimately, an audio fiction show needs to get popular enough before fan works start appearing.
There's plenty of support for this theory, of course - Welcome to Night Vale, Wolf 359, The Adventure Zone and The Magnus Archives are titans in the fiction podcast space, and indeed they have big fandoms. But, with that said, there's plenty of other podcasts that are just as big that don't have fandoms, so this can't explain it all.
Theory 2: Audience Distance
This one is similar to the first, but subtly different. A few creators in the space I've talked to have noted that they'd never make fan works of their friend's shows - that feels weird, like deliberately treading on their friend's work. They don't have this feeling when playing in big fandoms, or fandoms where they don't know the creator. This implies to me that fans need a certain level of distance from creators in order to feel comfortable playing with that fictional space. While this is less the case now with the fall of Twitter, a lot of shows, for better or worse, used social media as the primary pillar of their marketing, as well as using Patreons with special access as part of their monetization strategies.
In short, it's never been easier to get close to the creators of your favourite shows, and for smaller shows, the most exuberant fans - the kinds who might make fan works - are also the kinds of fans who will take those opportunities to get closer to the creators. In short, there just might not enough social distance for fans to be comfortable creating works, not at least until the audience grows sufficiently that a creator simply cannot be that close with their entire audience.
This theory I'm not so sure about these days - this one is probably a lot more dependent on the generation of fandom you belong to. Older generations of fandom are more likely to have this queasiness around creator closeness, because they were creating in a time where fandom was a shadow realm, desperately hidden from The Powers That Be, and "No Copyright Infringement Intended" was carved into fan works as an eldritch attempt at legal protection.
To be clear - there are fans of all ages out there. But it is clear to me that fandom trends young, and part of that is just the time needed to participate in fan culture - creating and consuming takes a lot of time, time that tends gets scarcer and scarcer as you get older (there are obvious exceptions of course - stay-at-home mothers have consistently been a major force in fandoms!). It's possible that audio fiction fans just tend to trend older, and thus don't have the time available to create and consume fan works.
Honestly, I'm not sure how relevant this one is - Audio fiction is becoming more popular with younger audiences and slowly shedding the "old fuddy-duddyness" that surrounded it when I was first getting into the space. And, ya know, there are audio fiction fandoms out there, so obviously either the youth aspect of fandom isn't a thing, or it is, but audio fiction audiences are still trending young anyway.
Theory 4: We're getting what we need!
A lot of academic discourse often focuses on the idea that fandoms create for a reason - and that reason is often to focus on parts of a fiction that the original text, for whatever reason, doesn't. The most obvious form of this is the many, many, many examples of ships and erotic fanfiction. You, as a fan, watch a show, see something between two characters, and get frustrated that the show isn't giving you more of that, won't make what is clearly obvious to you, explicit. So, you consume and/or create fan works that help relieve that tension instead.
Or, in shows where the focus is primarily on plot advancement or action, you feel a desire to get to know the characters better - you see the stirrings of these characters, you want to know them better, but the show just isn't the type of show to give you that slow, character-heavy scene/episode that you know would give you exactly what you need, so, again, you go consume and/or create fan works to fix that.
It's very possible that a lot of audio fiction is already built to give these sorts of fan audiences what they want. There's already romantic relationships, characters are openly queer, the nature of the audio medium means that character-heavy scenes are something that the medium directs creators towards, so there's already a lot of character engagement. So, for many fandoms, there just isn't much need to create fan works - there's no tension between what the show is and what it could be.
Theory 5: We can make our own at home!
One interesting theory is that one reason that people make fandom is because, fundamentally, the creators understand that they're not going to be making a film, or a TV show, or a book. They have creative urges, and they're not in a situation in life where they're likely to overcome the enormous barriers to entry in mainstream media, so, in combination with the stuff in theory 4, they play in other people's worlds instead. They know that there's already an audience who will consume their work (they're part of that fan community, after all!), so they can get that validation of creation without needing to create their own TV show or film or book, etc.
Podcasts, however, are different. Now, it's not true to say that podcasts have low barriers to entry - to create a podcast, there's a lot of skills you either need to learn yourself, or find collaborators with those skills. But, those barriers to entry are much lower than visual media. At the very least, audio production is significantly cheaper and less complicated for an equivalent runtime.
Better, podcasts have absurdly low barriers to publication - There are no gatekeepers to satisfy, no distributors you have to convince. Once your thing is made, pretty much no one can stop you from distributing that work. You don't even really need to pay for a podcast host - there's a few free podcast hosts now. So, once you've done the work, pretty much nothing stops you from publishing said work.
So... If you're a creative fan, who loved a show but thinks you can do better? Well, you can! You don't need to play in other people's spaces, you can be inspired by the podcasts you listen to to create your own original work, in the same medium and genre.
What do y'all think? Which of these feel right, which of these feel obviously wrong? Are you part of a audio fiction fandom? What does your fandom feel like to you on the inside? As a audio fiction creator, it's kinda hard for me to get into the inside of fandom culture, so insider perspectives would be super neat for me, so please reblog this to anyone you feel might have an interesting perspective on the whole thing!