How Do I Write Good Image Descriptions?
This is probably the question I get asked the most. And Iām glad, because it means people are starting to think critically about how they share content on the internet, and theyāre wanting to do better. Thatās awesome! Iām super grateful for the opportunity to educate more folks about this.
I have a secret, though: there isnāt a secret to writing good image descriptions.
Hereās a guide on how to write image descriptions and alt text. You can also check out my how to ID tag for guides and other tips and tricks. There are many approaches to writing image descriptions, which is why I think checking out multiple guides is useful.
But I wanna stress: you donāt have to write image descriptions just like someone else. There isnāt a secret formula or code. How I write image descriptions isnāt going to be exactly how someone else does it, especially when describing something subjective like art.
And I want to make another point: ANY image description is better than none. Literally. If you share an image and just writeĀ āa photo of a family reunion at the park,ā thatās providing information that was not there before. You are making that image more accessible!
Here are my tips for describing fan art specifically:
I start with what I typically notice first about the image. That usually means that I write things in about this order: Character ID, hair/skin color, pose, clothing, background. This varies, of course.
Because itās art, sometimes itās useful to describe the lighting and mood of the piece. Is it dark? Illuminated by a single light source? Whatās the tone of the piece (both the literal color and the feeling)? Is it referencing another visual work, like a scene from a movie or another famous art piece? Is it bright and colorful or dreary and moody? These are all good things to mention, if you feel so inclined.
Some people like to go into extreme detail when writing image descriptions. Some keep them very brief and to the point. I fall somewhere in between, but I do try not to get too bogged down in the details (for my own sake, honestly).
And, Tumblr-specific points:
Add the image description directly beneath the image in the main text portion of the post, before any commentary (if youāre the original artist). Add it in the text portion before your own commentary if youāre reblogging. That way, your commentary will make sense to someone using a screen reader.
Donāt hide the description under a read more link. Simply becauseā¦well, imagine if that was how Tumblr worked for sighted people, and you had to click through to peopleās individual blogs while scrolling through your dash to see any images. Thatād suck, right?
Accessibility should be built into your posts from the start. So donāt post an image, then reblog it from yourself with a description. Put the description in the original post so that thereās just one accessible version of the image floating around.
Let me know if you have any questions that I didnāt cover here! Iām not an expert on image descriptions and I hope I donāt come across as one. Iām just a person trying to do their best in this cold, inaccessible world.Ā
(If you want to support the accessibility work that I do on this blog, you can buy me a coffee!)