take the moment and taste it

We need like 50% fewer people calling themselves Swifties get out of my house

i love when the site crashes ❤️‍🔥 swiftie tradition ❤️‍🔥

when all is revealed and it turns out she's opening an orange juice company

one of my straight male friends who's really into american football just text me to ask what's going on with taylor swift, girls we are in uncharted territory here

we’re back to the cardinal rule of easter eggs (it has to feel like it’s hitting you over the head)

i hate to be the bearer of bad news but "hero image" is a way to a full-screen image in web design -- whatever the real hero image is, it looks like it's blurred beneath the locked and scaled version of the image, which is what we currently see

I hope jack antonoff synthed the fuck out of that album idgaf I'm always there for a jack antonoff production

I have to assume that whatever level of Swiftie Zoomies we're all experiencing, she is absolutely vibrating out of her skin with excitement. Imagine the Swiftie Zoomies that Taylor Swift has. Unreal.

the thing is that this easter egg is so fucking obvious if you're even remotely familiar with anything taylor-related, but saying to a normal person "yeah no taylor swift is about to announce an new album and we know that because she just posted 12 pics of her wearing orange on instagram" makes you look. well. in need of medical attention to be honest

taylor making us wait an additional 12 minutes after midnight is diabolical girl some of us are 30