Various folks complain about LinkedIn, but I find lots of value, especially as a career changer.
An example: I follow experts who know stuff I don’t, digest their material (like in the screen grab) and sometimes ask my mentors or other trusted connections whether I’m grokking it or whether anything is off.
By doing this sort of thing (among others), I’ve expanded my business know-how over years. That’s helped me differentiate from others who do my sort of work, earn significantly more than peers and get the best opportunities. It also makes ageism irrelevant in my career, even though I work in the startup world, which is often ageist.
I mention this, because it’s important to recognize that there are free info and opportunities all around us and you don’t need special access, money for tuition, etc., to learn. You just have to spot value and opportunities where others can’t. And there’s plenty of useful material across many domains on LinkedIn if you curate your feed. You don’t need to learn the stuff I choose, of course.
Note: I’ve never worked in B2B, yet because I’ve been following various experts, I’ve learned enough to understand more and more of it. This isn’t stuff I could learn from textbooks or school, because these are business people who are actually working in going concerns, competing live. The value of such learning is much better than any MBA — what they’re figuring out now will go into textbooks in years to come. (Some people go to business school for networking, but given the work I’ve done in Plan B, my network is better than most MBAs, and I didn’t pay tuition.)
To me, if you can’t find valuable material on LinkedIn, it’s not because it doesn’t exist.
FWIW: I had zero business background, because I spent decades in news. I have only a journalism degree from a state U. When I switched careers nine years ago, I negotiated a seat at the exec table at an early stage startup. I knew that if I couldn’t learn business fast enough, there was no reason to keep me at the exec table as our business grew. And I had to figure out how to help grow it. If I didn’t, not only would that hurt my career, it would shortchange the team I was building.
Various people also complain about lacking mentors. Well, I have no trouble finding mentors, because when they see the efforts I’ve already made to learn, they’re willing to invest time. High-caliber people get plenty of requests; they tend to help those who help themselves.
from What's Your Plan B Facebook group















