Towards a better communication. Or say promotion, dissemination, campaigns, diffusion, awareness, education, coaching, and behaviour changing activities.
"Define best practices, best tools for developing inclusive design of user-centred behavior change/communication strategies to make AHA solutions arrive to the citizens/users/patients".
That’s the aim of the Commitment that ESCOOL is leading at the EIP on AHA.
This EIP on AHA Team comprises researchers from Universitat Oberta de Catalunya (UOC) at Faculty of Health Sciences (Pilar Garcia Lorda and Carme Carrion), Faculty of Psychology and Education (Sergi Fàbregues), and IN3 Internet Interdisciplinary Institute (Mireia Fernández-Ardèvol), plus business/market analysts from ESCOOL (Montse Monllau).
The fields of expertise of the Commitment team are: nutrition, prevention, social inclusion, eHealth, empowerment, gender, gender & ICT, gender & elder, ICT & elderly, age-friendly social concept, user-centered design, user experience, behavioral change, business models, communications design, and communication strategies.