#briefanalysis

Here is the brief analysis. I will first show the brief once more as a whole, and then analyse it bit by bit. (screenshots to be left from left image to the right)

WHO? My client is my peer/friend that I know as Talisman. Their real name will be kept anonymous. They are a fanfic writer, and AU creator. Tali is in many fandoms and enjoys plenty of media, such as Disney villians, The Owl House, and The Amazing Digital Circus. (and many more of course)

For this project they wish to focus on The Owl House, more specifically on their AU fanfic, which features a parody of Aladdin's 'Prince Ali'. In said parody, the Coven Head characters from The Owl House take place of the Genie, Camila (the main character's mother) take's place of prince Ali, and the main character trio of the show take place of Jafar. In this scene there is a parade to reveal to the people of Boiling Isles the Emperor's new wife.

The target audience for this project are fans of the character Camila who wish for her to get more love within the story, while for the main character (Luz) to face the concequences of her actions.

There are no stakeholders or collaborators. As this is niether a company/charity project, but more so a fun project to illustrate a part of Talisman's fanfic, which they post on the internet for free, as most do with their fanfics. However, although there is no collaborators or stakeholders, I am still expected to follow the brief given, alongside with the guidelines/requests of my client, alongside presenting the scenes in a proper manner that reflect the written work well.

Although I am not doing animation for this brief, I am making multiple character design/outfit concepts, and making comic pages. These will all be reviewed and approved by Talisman.

WHAT?

The overall purpose of the project is to visualise the written work of Talisman, in which the purpose of her work is to give Camila the love, attention and to give Luz the consequences they both deserve from both the show, and the fans of The Owl House.

The key message meant to portray to the audience is that in this universe, Camila is being loved by the Emperor, while Luz suffers her consequences after she decides to stay in the Demon Realm, abandoning her mother. Which all lead to Luz being upset that her mother is now the Empress of the Emperor.

The general genre/theme of the comic pages will be comedy, as they feature a few of the most comedic scenes from the 'Prince Ali' song. Although there are no specified art styles requested in the brief, later on a style is decided between me and Tali, as I wanted to ensure I gave them a result they would be happy with. There will be a more in-depth explaination later on.

The deliverables expected are 2-3 comic pages, using the guidelines for the panels that were given, in portrait format for the pages. I am expected to use the fanfic/google doc provided as a reference. Otherwise, there were no deliverable requirements specified.

There are no technical requirements specified. Due to this, I will be using my default drawing program (Clip Studio Paint EX) , which is also made for comic art. Hence, I can use one of the presets made by Clip Studio for this project (In this case the A4 preset for simplicities sake), however I will ensure to have the resolution be at the minimum 300-350, however I will use the 600-1200 dpi that the program recommends.

The brief recommends using the guidelines, the google document/fanfic for the comic itself, and use dollmaker images Talisman made of how they imagine Camila and the animal she would be riding on to look.

(Said images below)

However I was told I am allowed to go wild with the designs/outfits, which I find very exciting.

I do not have many restrictions to work with, the main one being the panel guidelines and of course the fanfic that the pages will be based on.

WHY?

The reason this is needed is quiet simple, I was commissioned by Talisman for this project as they wish to visualise some of the fun parts of the extra chapter of their fanfic that features the 'Prince Ali' song. They view the project, and fanfic as a whole to be needed as they believe the character Camila needs to have more content showing her love online, especially ones where the writing cares about her, alongside content normalising giving Luz consequences.

The target audience is important as the people who care for Camila and wish to see consequences for Luz, are in the minority of the Owl House fandom. As most of the fanbase villianises Camila and treats Luz as an angel, despite her abandoning her mother, being trouble at school (as she brought a live snake into class and was planning to set off fireworks inside the school) and treating the demon realm and enhabitants of said realm, including her friends, more so as just characters from her comic book.

The specific theme of Luz having the consequence of abandoning her mother, leading to Camila marrying the Emperor is there not only to add to the few pieces of media that give love to the character of Camila, and critise Luz, but to also potentially have other fans of The Owl House realise the faults of Luz, and learn to enjoy Camila. The specific genre of comedy in the comic is due to ,as Tali puts it, "TOH mixed with Aladdin's humour is funny" . Hence, keeping said comedy in the comic is important.

The constraints I was given are important as they are basically the essencials of how Talisman envisions the comic pages, which I would prefer to follow to the best of my ability, to ensure she is satisfied.

HOW?

I will try my best to interpret the brief faithfully yet creatively. I will do this by trying to go out of my comfort zone, and try to design looks for each character, fitting the occasion within the pages and the character's personality. I will look for inspirations on sites like pintrest and different reference accounts on Twitter/X. Alongside that I will try to ensure the comic pages/panels look like the guides/what was requested for each one.

For the designs/art, aside from what I said above, I will ensure to feature the main colours associated with each character to the best of my ability. (Eda= Red , Luz= Purple , Willow=Green ect) For the pages I will still attempt some unique spin while trying to still keep within what I was asked.

To ensure the designs look nice, I will make them look suited for a parade, but still fitting the character's personality. For example Amity could be more dressed in a more Tomboy way, as we see she does sports in the show, hence I believe it'd fit. Alongside that, Luz could be dressed more androgynous as that is how Luz is often dressed within the show.

I will manage the process by starting with the designs first, as I believe it is an important step to the project. After the concepts would be done, I'll show them to Tali as I make each design. And after approval and changing up some things if requested, I will make a final reference sheet including the colour palette, front and back of the character, and name for anyone marking so it will be easier to tell who is who.

I will meet the technical and deliverable specifications by keeping track of all my files and work using folders, and attempt at doing a checklist. I will also ensure to reference/look back at my previous posts whenever I forget either the technical or deliverable specifications that were given to me.

The way I will attempt to tackle the constraint of the page guidelines that I was given, is by ensuring each panel is properly spaced and attempting different sketches for each panel, to ensure the one I go with Talisman will be happy with.

WHEN?

The final deadline for the submission of this project is 26th of June 2026.

I will attempt to have the research, concept and finished designs done by the end of May 2026, potentially also reflections for each design. If I will be successful in this, I can hopefully spend June working on the comic pages themselves including documenting the process, and then finally do the final evaluation. However if I will have to do some or all of the reflections for the designs in June too, I believe it will be do-able.

At the minimum the Research, Concept & Finished designs to be finished by the end of May, but also Reflections for each design if possible. The production and post production phases of the comic pages themselves should be done by June 26th. This includes the pages themselves, reflections for them and the final evaluation.

Here is a table of contents for the blog, to make it easier to navigate.

Simply click on the tag/hashtag (#) to see the post/posts about said tag. The tags can either be manually search for in the search tab on the blog, or simply clicked on under this post.

BRIEF ANALYSIS:

Brief Breakdown (Explaining the conversation where I was given the brief) : #briefbreakdown

Brief Analysis (analysing the brief): #briefanalysis

DESIGN PROCESS:

King design process : #designprocess & #kingdesign

Camila design process : #designprocess & #camiladesign

Luz design process : #designprocess & #luzdesign

Amity design process: #designprocess & #amitydesign

Gus design process: #designprocess & #gusdesign

Willow design process: #designprocess & #willowdesign

Belos design process: #designprocess & #belosdesign

Eda design process: #designprocess & #edadesign

Kikimora design process: #designprocess & #kikimoradesign

Adrian design process: #designprocess & #adriandesign

The above image is one of the three concepts that was considered to be one of our stronger ideas. The concept revolves around posting the business card of the milkman who works the round on that particular street.

The idea being that he/she becomes a friendly face, making reference to the family run business model. As the consumer gets to know a front line employee it in return gives a sense of a personal service as the worker will soon get to know each of his residents on his/hers round. This simple idea of a business card is the start of a relationship that is incompatible to the service offered by the larger competitors or even if you was to buy your milk from the supermarket.

One Day Brief

Creating a Brief

It was interesting to see the responses we produced as a group and how key elements from these could be distilled to gain a sharper focus on the real issue at hand. We needed to look at what platforms would work best to communicate the brands services, what the unique selling point is and who actually is our target audience.

Platform:

As a group we felt that with the companying being very traditional the best way would be the door drop method. Mainly because this is such a simple way to know people would have at lease seen the advert. This traditional method also shows a level of care as it will take time for these to be delivered - but also its worked in the past so why try something else when it already works?

USP

our unique selling point is that the brand is a local, yet highly personal service. Being a family run business its nice to tell the story that a family is helping other families give the best possible produce to the ones they love. Having served the area for over 45 years its a brand that has grown with its customers and will hopefully do so with generations to come. We can trust this brand.

Target Audience

The target audience was listed as seen above, yet it was felt that families, especially those who are time poor would be the ones we direct our attention to. If you can catch them you are most likely to catch the attention of other target groups such as the elderly or those who are less mobile.

Further analysis.

With Parkside Print Room being the only main service that is running continuously, technician Naomi set up an Instagram profile where she showcases some of the work student do. overtime this has amassed to create almost a catalogue of work where students can scroll through to find inspiration as well as seeing what can be done within the space.

By screen shooting the grid it has given me a true insight into the type of people who use the space, what the space is being used for and how printing is influencing the creative works of many individuals.

Friday night lights is a faculty lead exhibition that runs once or twice per semester. It showcases the best creative works students have produced recently.

The current branding, although modern, can be changed to reflect the diversity in the works produced rather than portraying a style that is reflective of a singular aesthetic.

This is an event that we want students to strive towards, getting their work out their to be seen by professionals and other students.

Studio Lab is a brand new working area. A small scale print room that is located on the fourth floor of Park Side. This space acts as a secondary working space to the Parkside print room. 

This space promotes a professional working environment where students are given free reign to to work on smaller scale projects that include the use of basic letterpress, lino and screen printing, as well as the use of the risograph printing machine.

Studio lab is a place for students to collaborate and work in an environment that allows for constructive feedback.

The identity for this space should communicate this but also create a link with Parkside Print Room.

The parkside building at BCU houses its own print room where students are able to take part in various printing areas ranging from wood/metal letterpress, screen printing, foiling, lino, etching and much more.

A couple of years ago a student rebranded winterbourne press and this got me thinking. Although Parkside in not a brand, it essentially is a service and should be given its own identity, I feel it lacks presence and students still don't actually know what this space provides.

My aim is to explore this space, learn fully about who uses it, whys they use it and why other students should use it.