July 15, 2026 - Activist group "Everyone Hates Elon" installed a guerrilla ad subverting Meta's advertisement campaign for its dystopian surveillance glasses for perverts and stalkers, near Meta's London headquarters.
The lenticular poster changes Kylie Jenner to a They Live style monster with Meta's true message: "WE'RE ALWAYS WATCHING". [link]
“Meta has spent years tracking us online,” said a spokesperson for EHE in an email to Hyperallergic. “Now it wants to track us in the real world too.” In an effort to assuage concerns about the glasses secretly recording people, Meta said it would roll out a software update that would disable the camera if the built-in LED recording light was obscured or damaged. However, the product has already been derided extensively online, especially because of its recent popularity with “Manosphere” content creators who post point-of-view recordings of them cold approaching (see: sexually harassing) various women in public without their knowledge. “Meta and Ray-Ban’s new AI glasses can be used to secretly record women and young people for sexual reasons,” the EHE spokesperson continued in their statement to Hyperallergic. “Simply put, that’s abuse.”
