research journal #2

Interesting look at Treasure Planet, one of my favorite underrated traditionally animated films. Goes into the nitty gritty of the aesthetic design process and the particulars of the animation types used. 

Provisional comments

1. gender- bias-Towerd advertising made for females 2. Eurocentric-oriented towards european ideals of idolatry  3. Old-fashioned terminology/ references 4. Left Bias- criticize bias ( money,ideas)

Example: Moet champagne

Publicity Notice or attention given to someone or something by the media

A publicity campaign The giving out of information about a product person or company for advertising promotional purpose 

Saturated Berger says that we live in a world saturated by images There is a high density of visual messages These may only occur to us for a Moment We may forget them A new message may replace the old(layering)

Stimulate the Imagination

We are in change (as consumers)

We turn the page

We change the channel

Publicity works under conditions of

Never speak of the present

Refer to the past

Speak of the future

A person wit particular interest will be more likely to notice images relating to that interest

If we do not familiar with items in images we will not interest in images.

Question

With a neighbor, ask each other what you think John Berger means by this sentence:

We view the TOTAL SYSTEM of Images as we accept an element of climate”

We are in control (as consumers)

We pass by the image

We turn the page

We click play or ignore (update)

Continous Renewal

We have choice until ultimately- The Newspaper is thrown away

The Television or Programme series is renewed

Change meaning of adverts by materials.

Artists: Jacques Villegle-Ripping and Revealing

Publicity is justified as a competitive medium: Benefitting-

The Public- ideas of freedom of choice [Consumer]

The [INTER] national economy- ideas of Freedom of enterprise (DESIGNER)

The great Hoardings (Billboards) and Publicity Neons are the immediate signs of the free world”

BRANDS- Compete with each other but they also confirm one another.

Publicity works on our natural appetite for pleasure

Publicity creates relationships between people not objects…

Publicity promises happiness…

Happiness as judged from the outside by others…

THE HAPPINESS OF BEING ENVIED IS GLAMOROUS

Berges says YES:

Because West Side Story is one of my legitimate all-time favorite mega-musicals. Honestly, who doesn’t just emerge from the shadows snapping rhythmically when the word “jet” is used in conversation? (Certainly I do, on the inside at least - #1 Broadway Trash) 

A very interesting video about Jay-Z being a pretentious lil shit. I’m pretty neutral on Jay-Z as an artist, so I’m as objective as they come, and this lyrical/video dissection of his song Picasso Baby really hit home a lot of things I find annoying about “Artists”, as well as reminded me of last term’s essay on art being seen in galleries. I come from a family steeped in pretentiousness, and I won’t pretend I don’t have my moments either, no matter how hard I try not to come off that way, so I’m very intimately familiar with the concept of trying to seem knowledgeable on a topic without actually showing any understanding of that topic. This video is a takedown of pretentiousness in music and I guess in extension the art world a little bit, and I am Here For It.