For my final piece I wanted to recreate my own version of Martin Parr’s Common Sense. I decided to use market culture and modern consumerism as my main focus points for my final piece.
I used a digital camera for these photos because I felt it worked best with communicating the modern aspects of consumerism. In these photos I wanted to communicate the competition of market culture and the constant need for attention from the owners. I wanted to show all the in your face aspects of consumerism that there is around us, evidencing repetition and patterns, colours and methods that make us intrigued into buying the products.
I want to display them closely together with a lot of photographs and overwhelm people with colour because that’s how consumerism has effected me.











