That fucking article reminds me how Immortal Hulk, arguable the most successful comic marvel has put out in a decade, was successful EXACTLY because Al Ewing went on record saying that he didn’t want the comic to lead to any sort of mega event or for it to be constantly interrupted by events because he wanted people reading Immortal Hulk to only have to read Immortal Hulk, and that’s exactly one of the things that helped it be so loved.













