#eric lanlard

E uma promessa! Sem sultanas e com ganache de chocolate para o André :)

Carrot cake do Home Bake de Eric Lanlard.

Cadbury Creme Egg Campaign Case Study

I did the edit and a quick grade for this case study about Cadbury's latest digital Creme Egg campaign. The film takes you through Cadbury's use of Google+ and Hangouts to show how they engaged with their online community.

Client

Google

Editors

Hangout On Air with Cadbury & Eric Lanlard: Highlights

Highlights video of a Hangout with chef Eric Lanlard, presented by Cadbury.

Clients

Google & Cadbury

Editors

Hangout On Air with Cadbury & Eric Lanlard: Callout

Callout video for a forthcoming Hangout with chef Eric Lanlard, presented by Cadbury.

Clients

Google & Cadbury

Editors

Ok so we've ended up with a ballistic mega mix.

The one suggested by sutton has caused controversy so here are the three other suggestions.

The first: Balls vs Jackman suggested by juke boxx  (um ....yeah, maybe i guess)

(also check out the illustrious suggestors we're getting these days)

The second: Balls vs. James by Oates 

Bless the summer holidays.  All that telly to be watched without guilt.  Time to read magazines cover to cover.  Meals eaten at random times.  'Tis the life indeed.  Cake Girl has the telly permanently tuned into the Food TV channel.  It provides a soothing background dialogue, complete with drool factor and intrigue.  Such was a recipe that caught Cake Girl's eye: chocolate ale fruit loaf.  It's an Eric Lanlard creation and because he is both French and a baker, he gets my full attention.  

Eric's recipe uses dried fruit soaked in chocolate ale, which he says is brewed with cocoa bean husks to impart a rich chocolatey-ness.  He does add that any dark ale can be substituted but how this provides the chocolate dimension isn't clear.  This wasn't the main issue for Cake Girl.  Instead it was the revelation that the only beer in the house was lager and apparently lager is not ale.  Not being a beer drinker, this supposedly significant difference was lost on Cake Girl and instead a good pile of cocoa powder was added to the lager and fruit.  It looked the same as Eric's mixture so that counted as success.  

A cake of fresh yeast was about to expire and figuring this was a loaf recipe, Cake Girl bravely replaced the baking powder with yeast.  The back-up plan was to hurriedly stir in baking powder just before baking if the doughy mass showed no signs of rising.  Miraculously, this emergency measure wasn't necessary and from the oven emerged two lager-moistened, fruit-laden chocolate-hued loaves.  Eric suggests eating the loaf with aged cheddar cheese and honey but that sounded too weird for Cake Girl.  Instead freshly-made raspberry jam (three cheers to mother-in-law, probably the only person in the universe still making jam at home) and squirty cream (yes, from a can - very classy!) won the day.