When you are looking for the real thing
Pre-Loved or Pre-Owned, no matter what the title you want to name it, used items are the new fashion craze that's sweeping the Japanese nation and the world by storm. As a newcomer to the great city of Tokyo I was blown away by the amount of luxury brand items an average person in the street has. I was curious as to how can it be since the average Joe canβt really afford walking about with Louis Vuitton, Chanel or Hermes on a regular basis. After some good old online research I learned that a large portion of what I see are in fact used pre owned items in pristine condition. Buying a pre owned item was never on my mind but as I read more and more on the subject it actually made a lot of sense to me. Itβs not only about low cost luxury purchase but it is also about helping preserving our environment and about sustainability.Β How Come you ask, so by buying a pre owned item I can do my part in making this world a little bit better. Also quoting this great article from Vogue βYou are never too small to make a differentβ . So I decided to go on a hunt to find myself some pre loved items to add to my ever growing bag collection and I found a great website Elady GlobalZone with offices right here in Tokyo, They have been in this industry for the past 20 years and have become experts in authenticity and fighting counterfeit. Since itβs a well known fact thatΒ this business is booming with fake products what better place to shop then a platform that in addition to being a leading marketplace for pre owned luxury brands it is also a leading expert in making sure that the items that you or me are buying is in fact the real thing. I highly recommend scrolling to their site or social media to also enjoy their incredible holiday discounts and coupons.












