#display tips

Working on my artist alley displays as if it's not still 6 months away

Quite pride of this little system, it's wayyy simpler and cleaner than having to attach each pin one by one everytime!

In previous posts, we’ve learned the importance of color theory and color psychology when it comes to choosing the right branding colors for your product/service, what colors invoke the desired emotional responses, and color combinations that work well together.  Continuing this “series” on this blog, today we’ll talk about visual merchandising and using color theory with displays in a retail…

I’ve had a few people request an article on item displays tips and tricks for online selling, which makes sense; you want your items to stand out while also looking professional and competitive to other businesses in your field.  I added an onsite section for those, like me, who want some tips on displaying their items at a craft fair which is one of the only things not covered in my 3-part…

iPhone’s Always-on Display Tips

Are you using the iPhone 14 Pro or the iPhone 14 Pro Max? Apple recently introduced the Always-on Display (AOD) technology in the iPhone 14 Pro and 14 Pro Max, and here’s what you should know about it. Apple’s AOD technology allows your iPhone screen to stay on continually. While this may not look like new technology, it’s different from the always-on display that we already know. In previous…

A very crappily drawn guide to pvc-frame configurations 

for nou! And hopefully this is helpful to someone else out there so I decided to post it

If you follow this ridiculous blog that was originally only intended for my craft business (sorry guys), then you know that I do in fact have a craft business (you just have to wade through all the ridiculousness). I just wanted to quickly share some tips I’ve learned from doing craft shows. I’m still pretty new to it, but if you’re just starting out then this information might help you. Most of it is common sense, but if you’re like me and have social anxiety it’s nice to have these tips written out to remind yourself not to be a robot.

Make eye contact, smile, greet potential customers. I've found that it's best to sit behind the table to be able to do this. If you're out in front socializing, people are going to view your booth as being un-manned and may hesitate to look at your wares. 

Have a card reader on hand to accept major credit/debit cards and make sure it is displayed somewhere on your table that you accept them. If you only accept cash, you're closing yourself off to a huge amount of potential customers. I currently use PayPal's card reader, which you can get for free through their website. It works better to me than Square, which I used to use. And even though you've displayed that you accept credit cards, make sure you also tell people that you do, because the majority of people DON'T READ DISPLAYS. I blame this on the bombardment of advertising society is exposed to every day, but that's another story.

Have a cash box with extra $1's, $5's, and $10's. MAKE SURE YOU HAVE $1's. That is all.

Have business cards displayed at the front of your table. Man, people love taking business cards. Even if they don't buy anything, be like "And here's my cardddd" because you never know. Your website could lead to a future sale. 

MAKE SIGNS FOR EVERYTHANG. Yes, it's true that most people don't read displays. But, even if they don't read the words, bright, colorful, eye-catching signs can draw them in. Of course, do this tastefully. Your booth shouldn't look a hot mess. You can get tons of ideas by searching for "craft booth displays". 

Use displays that compliment your work. Once again, you can get tons of ideas by doing a Google search or looking on Flickr. Just make sure the displays you use don't take away from your crafts or confuse the buyer in any way. 

Things You Need To Bring To Each Fair:

Money box

Extra $1’s, $5’s, $10’s

Credit Card reader & phone/tablet to use it with (remember, you need to have internet access)

Displays, zip ties, clippers, scissors

Display graphics: labels, signs, etc.

Price sheet

Table cloth

Inventory list display

Notepad and pen

Business cards

Products to sell (ha don't forget your stuff) 

Product bags