#branddevelopment

En Lady Moustache, hemos estado trabajando activamente con el departamento de marketing de Nuadi, en la creación y diseño del brand de toda su gama de productos. Nuadi es una empresa del sector automovilístico, que se encarga de la fabricación de recambios.

Hoy os presentamos Adix Shims, la nueva marca que hemos diseñado para uno de los productos de Nuadi. El diseño de este producto está directamente relacionado con las cualidades que representa. Además, nuestro equipo ha sido el encargado de realizar todas las fotografías y los soportes de difusión de toda la línea de productos de Nuadi.

Adix Shims, es solo es la primera varias marcas que hemos desarrollado para ellos, ¡y muy pronto os enseñaremos más! Mientras tanto podéis visitar su página web y seguirnos en nuestras redes para no perderos ninguna novedad.

Si quieres saber más sobre nuestros proyectos de diseño y brand, tienes todas nuestras #Little Brand Stories en nuestra web www.ladymoustache.es.

"Metamorphosis"

With the sound of a bronze bowl, heaven and earth unite. Embedded in my birth bubble, feminine and male parts flow into me with tension. They struggle for dominance. How can it be that a single body forms the vessel for something so great. Between the forces, I feel like a resistance standing between the worlds.

I lack the space to breathe. Squeezed into my form, I slowly push through the birth canal. Accompanied by my mother's screams and my father's fears, I wonder if I am ready. Was I already finished accepting these untamed dual forces within me.

In the light of the emerging realization, I take my first breath and scream any resistance from my soul. "Yes, I am ready. And no, I will never be done bringing these forces within me into harmony."

👉4 Instagram Secrets NoBody Is Telling You ➜HERE Formula ☑HashTags ☑Explore ☑Respond ☑Engage

Making Photoshop mock-ups has really helped me consider how the brand is applied in different circumstances. In this Facebook page mock-up I initially tried the letter mark as the the social media icon but felt this was too cluttered so simplified it to the letter A in my wordmark/ the gable entrance elevation of the Burrell Collection. It has also made me think about how the wordmark and icon could be used over photography. In these mock-up examples I have used stock images but I believe as part of the group rebrand they have commissioned their own photography.

Again thinking about another application made me look at applying my design principles to different aspects. In this mock-up I have used the social media icon as a template for the different Instagram story templates using the initial letter of the site as an icon. Also, don’t know why the yellow background on the two mock-ups looks different I’m sure I set them to be the same colour - gah!

By thinking about how my branding might be incorporated into a poster I was thinking about how Michael Johnson of Johnson Banks talked about the ‘Thumb Test’ in many of his talks that I have watched on YouTube. Rather than the logo be a tiny mark in the corner that could get lost in among sponsors logos there is an opportunity for the brand to establish itself front and centre. I chose this photograph of a tartan coat from Glasgow Museum Collection and tried experimenting by laying my ‘dots’ icon over the top. In theory this template could be applied regardless of the image behind. Sponsors logos could be applied and even if the ‘Friends of Glasgow Museums’ wordmark had to be reduced in size hopefully over time the dots themselves would establish the brand behind the advertisement.