Question I'm super curious about :0
Do you have an interpretation of Spooky month's lore as of rn? Or Bob's lore on his own maybe?
I'm super curious if yes but no worries if not!!!
Yes I do!! So uh, looong ass text incoming :'D
The town in general seems to be cursed or under the watch of the Eyes of the Universe, and the Cult has somehow been sustained with whatever weird stuff or sacrifices done in its name. That's what I believe, at least. That's usually what goes on in these scenarios: cults are formed to appease a mighty entity in hopes of being granted a "gift" or some benefit, or getting spared from being consumed by it.
With Bob, I like to believe he was just a regular guy, probably like everyone else involved, but a thing cults like to do is entice the vulnerable with promises of success or community.
My personal headcanon is that Bob was struggling to become a successful butcher; it was his passion, but he was running his whole joint alone. He already had some things going on in his head, but was sane enough to control or repress them.
Then Lila's husband likely approached him, enticed him to join the cult, and then trapped him with the promise of boosting his business. And desperate times call for desperate measures, Bob couldn't pass up the opportunity. That's the scary thing about cults, people don't always realize they're getting hooked to one til it's too late. And Lila was one of the few who got out, but not without consequence.
It keeps being hinted that Lila's husband could have been the leader of the cult, while the Mayor (who is definitely in on it too) is just another pawn for him. I'm sure Lila's husband was probably much older than we know. Some supernatural thing is going on. And Skid was likely intended as an heir. That's why Eyes seems to watch over him.
So Lila escapes, and that's why I'm sure the Cult has been trying to get to her. Bob was too far gone; whatever the Cult or Eyes did to scramble his brain dissolved all his inhibitions, turning him into the gluttonous cannibal killer we know. I saw someone theorize that Bob might be something like the Cult's "hitman," which is why he was pursuing Lila and Skid. "I will follow you until you are dead," he says. He had an agenda and wasn't just random.
Or, if he wasn't a hitman, maybe he saw Lila as a traitor, so he had something personal against her. Either outcome sounds fascinating to me.
I stick with the hitman theory because I have a strong belief that the Cult wanted Bob's body for something, as it is hinted in episode 6, where it seems Mort asks if they "moved the body as the Mayor requested," and the most recent body being Bob's, so to me it seems they need it or are gonna do something with it cus what the fUCK do you mean he had a talisman inside his body that was keeping him from dying?? Sounds like something intended to give eternal life or to make him supernaturally resilient. Either the Cult put it inside him, or the big oaf just ate it, lmao.
And... I think that's what I got so far. That town's cooked lol.