nSite Insight

It’s hard to believe we’re already halfway through January. Just a few short weeks ago, many of us were filled with renewed enthusiasm and resolve for meeting our goals. Are you still feeling that motivation, or is it back to business as usual? I’ve spent a lot of time in my career studying what works for me long term, what works for my clients, and how to make positive changes sustainable. Here…

Looks can be deceiving: Have you been duped by satirical news sites?

It seems like I’m seeing more and more shared links to “news” articles that are actually written by satirical news sites. Sometimes they’re posted for a laugh, with full knowledge that the content is fake. Sometimes they’re posted by people who mistook them for fact. Given the sheer volume of current events and breaking news topics that so many of us are following lately, I think it’s important…

It’s not too late! Check out these super-easy digitally-inspired Halloween costumes

Halloween is tomorrow! If you need a last minute costume that doesn’t cost a fortune, require Pinterest-level crafting skills, or make it difficult for you to get through a normal Friday at the office, these digital-media-inspired costumes are for you:

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News Feed FYI: Showing More Timely Stories from Friends and Pages

Originally posted on Facebook Newsroom:

By Erich Owens, Software Engineer and David Vickrey, Engineering Manager

Our goal with News Feed is to show everyone the right content at the right time so they don’t miss the stories that are important to them. We’ve heard feedback that there are some instances where a post from a friend or a Page you are connected to is only interesting at a specific…

Social Media = Social Connections

We hear a lot about the dangers of social media, so I think it’s important to remember why it exists in the first place. Mark Zuckerberg said, “Facebook was not originally created to be a company. It was built to accomplish a social mission – to make the world more open and connected.” Brene Brown believes the human purpose is to connect.

Social media has certainly made my world smaller. I’m…

What does your LinkedIn profile picture say about you?

It’s been said for years that people do business with people they like. They can’t like you if they can’t get to know you, so let’s increase your odds of making a positive first impression.

Your LinkedIn profile picture should represent who you are professionally while showing a bit of who you are personally. Just as you show up to a job interview or business meeting dressed appropriately and…

These are the top 3 social media questions I have been asked in recent weeks:

Question:Should social media be included in the marketing strategy of a business, and if so how large of a role should it play?

Answer:A strong social media presence improves search results, helps to tell the company story, and provides an opportunity to maintain an ongoing dialogue with an audience. In addition,…

Are your social media posts jeopardizing your career?

Despite all of our technological advancements – or in some cases because of them – some of the basics for staying out of hot water with employers have to be frequently revisited. You may have heard of Maverick’s Public Address Announcer Sean Heath’s twitter tirade. In a nutshell, he disagreed with NBA officials on calls made (or not made) during the April 1st game. He didn’t stop at disagreeing,…

Rude email response goes viral. Why are people still sending unprofessional messages?

My position regarding the purpose and function of social mediaand networking has always been that it simply shines a light on whatever you’re doing. This is great news for organizations that consistently deliver exceptional products and services, non-profits tirelessly serving the community, and transparent individuals who really are who they claim to be. It’s less great for people and…

Social Media Guidelines for Small Businesses

As social media consumers we all know what we like, right? We follow brands and pages that…

What does your job title really mean?

Confession time – I’m a bit of a language nerd. The subtle differences between two similar words…

Live Tweeting: Do's, Don'ts and Fails

Twitter continues to be the biggest social venue for participating in open discussions about live…

8 Strategic Twitter Tips

Most businesses have a Twitteraccount, but I’m seeing many that have either been abandoned or are…

There's a (Chrome) App for That

We’ve talked before about productivity apps, but the focus was on mobile in the previous post. It…

Hashtags on Facebook

The last time I wrote about hashtags, they weren’t functional on Facebook. They are now fully…

10 online tools you should be using to build your network

The most important part of building a strong network is the development of genuine relationships.…

Annoyed by your Facebook Newsfeed? Here's how to take control of it.

According to a recent study led by Ethan Kross, Director of the University of Michigan Emotion and…