What Clients Do...

when the creative says he won't meet the dead line.

when he says "money is not a problem".

when he plays with your prototype until it breaks

when he rejects your pitch idea

after a meeting with the account manager

when the creative uses gestalt to defend his design.

only when he is on heavy drugs.

when it's friday at 5:45PM and he makes an "urgent" call.

when you make the changes in the ad just like he told you to.

when you try to explain that creativity sells.

when you do your best but still can't impress him.

when he hears magenta.

when the intern says something on a meeting.

when you thought he was liking your idea but he wasn't.

when he gets invited for the agency's party and tries to fit in.