Fathom blog.

Fathom are delighted to sponsor our local Bournemouth u11 Lions team. The Lions have beaten pretty much everyone in their age group over the last few years, winning tournaments at New Milton, Shaftesbury and London Irish and are developing into a hugely promising team.

Just please don't get them too dirty…yeah right!

For the past 8 years we’ve designed and produced the event and brand collateral for this prestigious awards evening. Hosted by Rolex and the International Sailing Federation, it celebrates the pinnacle of world sailing achievement. This year's event in Mallorca was full of World Champions, Olympians and the America's Cup winning team so the branding had to be spot on, exuding quality, befitting the ISAF and iconic Rolex brands.

We helped long established developers Ankers and Rawlings launch a new company in the Waste & Recycling marketplace. We created striking identity that included all new livery and skips in the standout red. Press, billboard and roundabout advertising helped launched the brand along with door drops and a fully e-commerce website that has transformed their business. At least the public don't think its rubbish!

Moon Dance is a luxury development on the peninsula of Sandbanks. We created a full corporate identity that communicated the sophistication of the architecture and the nature of the high value property throughout all printed, digital and advertising materials. A carefully directed photoshoot showcases the Sandbanks lifestyle and exhibits the stunning views from the property across Poole harbour.

An industry leading technology testing lab absolutely requires leading communications to reach the right audience. Following fast approval of storyboards, we recently shot, edited and animated a video for Telindus that demonstrated the capabilities of their lab for use at conferences, online and at the company HQ.

Take a look at the final video.

Fathom are thrilled to be working with new client and event gurus, Fresh Montgomery, on marketing and branding a number of their events from packaging to architecture.

Sneaky peaks below. More soon.

We are delighted to have created a new identity for Cadogan Pier, Chelsea. The unique positioning of the pier underneath the distinctive Albert Bridge has been used through the identity.

Albert Bridge, an unusual hybrid of styles due to various structural updates, is a much admired design, particularly at night. The simple shapes of the beams and the positioning of the two ‘A’s in Cadogan lend themselves well to mirror the archways of the bridge. Brand collateral and digital output in progress. 

With the World Cup being the main event of the summer, Fathom sent out hundreds of World Cup sweepstake boxes to clients, to encourage a bit of friendly competition in the workplace. 

Each box came equipped with a deck of World Cup cards complete with all 32 teams, a Brazuca money box, a poster, football chocolates and ear plugs (for whoever drew England) all contained within a miniature football stadium.

They were also invited to enter our online competition to win Fathom’s fully loaded cooler box for the World Cup final, just incase they were not completely satisfied with their World Cup team card.

With the final fast approaching, and the World Cup being a great spectacle to watch both in and out of the office, its fair to say the competition has gone extremely well with plenty of entries.

Following a tender process we were asked by WSX Enterprise to work with them closely in this 2 year project and create brand identity, guidelines and collateral including web platform design and development. Fathom's fully joined up mix.

Our latest work for Payzone is live today, featuring a scratchcard promotional campaign, where you could win up to £1,000 every time you use Payzone.

We delivered an integrated solution, from the campaign concept, design and illustration, through to delivery of web and mobile sites, as well as instore POS and even the scratchcards themselves.

The campaign has initially launched in the Midlands area, with a full national roll-out planned soon. Watch this space for the results.

N-ice stunt by Skoda