Heena Rathore P.

A few years ago, an author questioned dozens of edits I had made to their manuscript. Why had I changed “towards” in one sentence? Why had I hyphenated a compound adjective? Why had I capitalised one term but not another? Why had I changed “okay” to “OK”? The assumption was that editing is subjective. And to be fair, some parts of editing are subjective. Editors do make judgement calls. We…

A young woman loses everything. She embarks on a dangerous journey. She defeats the villain. She returns home. On paper, it sounds like a complete story. But ask yourself this: Who returned home? Was it the same woman who left in Chapter One? Or did the events of the novel fundamentally alter the way she sees herself and the world around her? That is the difference between a story with an…

There are books you publish. And then there are books that become part of who you are. Today, everyone at Verbatik Media is incredibly proud to announce that The Art of Storytelling, written by our Founder and Editor-in-Chief, Heena Rathore-Pardeshi, will officially release on 6 October 2026. Even more exciting… Pre-orders are now officially open! 👉 Pre-order your copy here:…

One particularly challenging manuscript problem that is difficult to explain to writers is that, on the surface, the story appears to be doing what stories are supposed to do. Things happen. A character leaves home. A secret is discovered. A marriage begins to collapse. Someone dies. Someone lies. Someone returns after years away. A betrayal is revealed. A confrontation takes place. The plot is…

One of the strangest things about manuscript formatting is that almost everyone talks about it, yet nobody seems to agree on it. Open five writing blogs and you’ll find five different answers. One insists on Times New Roman. Another recommends Courier. Someone says double spacing is mandatory. Someone else swears by 1.5 spacing. Then you submit your manuscript to a publisher and discover they…

A few years ago, a writer sent me a manuscript with a note that said: “I genuinely don’t understand the problem. Every chapter has conflict, reveals, emotional moments, and plot progression, but beta readers keep saying the middle drags.” I remember opening the manuscript expecting the usual pacing problems with long exposition, overwritten descriptions, and repetitive dialogue. But the scenes…

Publishing your book is one of the most rewarding outcomes of the writing journey, but it’s also one of the most common places where authors stop short of doing the work that actually makes a book publish-ready. Whether you’re aspiring to traditional publishing, self-publish with ebooks and print-on-demand, or pitch to agents, there’s one core truth: readiness is about craft, clarity, and…

Self-publishing in 2026 is no longer the “alternative” route, it is a legitimate, scalable, and often more profitable publishing model when done right. But it is also no longer easy. The days of uploading a Word file to Amazon, slapping on a free cover, and hoping for organic sales are over. The market is crowded, readers are discerning, and platforms reward professionalism, consistency, and…

As we step into 2026, many writers are carrying a fatigue with them. Not because they didn’t try hard enough last year or the years before, but because they tried so hard, and still feel unfinished. The advice, “Write every day. Be more disciplined. Push through. Hustle harder,” seemed good, and yet, here you are, still circling the same manuscript, still revising the same chapters, still unsure…

In Anatomy of a Story, we explored what really makes a story work.In Building Memorable Characters, we looked at how to make readers care.In Conflict, Story Beats & Character Archetypes, we understood how to keep readers hooked.Then in Worldbuilding, we saw how to make our stories feel real.In POV & Voice, we understood the lense from which we show the story to the reader.And in Anatomy of a…

In Anatomy of a Story, we explored what really makes a story work.In Building Memorable Characters, we looked at how to make readers care.In Conflict, Story Beats & Character Archetypes, we understood how to keep readers hooked.Then in Worldbuilding, we saw how to make our stories feel real.And in POV & Voice, we understood the lense from which we show the story to the reader.Now comes the…

In Anatomy of a Story, we explored what really makes a story work.In Building Memorable Characters, we looked at how to make readers care.Then, in Conflict, Story Beats & Character Archetypes, we understood how to keep readers hooked.And in Worldbuilding, we saw how to make our stories feel real.Now comes the lens through which all of these elements are experienced, the POV and Voice, one of the…