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Sidel - OC

With an increasing demand forecast for soft drinks in Pakistan in 2023, PepsiCo partner Northern Bottling Company is relying on Sidel to install a high-volume, high-speed carbonated soft drinks (CSD) line.

Sidel is applying its leading packaging solutions expertise to create the new complete line for Haidri Beverages Group’s subsidiary, Northern Bottling Company (NBC), in Peshawar. Northern Bottling Company is a market leader in beverages for Pakistan’s northern region and has been a successful PepsiCo franchise for over 25 years.

Offering a capacity of over 45,000 bottles per hour, the line represents a new era of innovative technologies, high efficiency, and productivity in Pakistan's beverage industry. The new line will help unlock further capacity for Northern Bottling Company, which itself has seen volume growth of 30% in the year 2021-2022. It will handle four bottle sizes and five recipes, producing PepsiCo beverages Pepsi, 7up, Mirinda, Pepsi Diet, and Sting energy drink, in 300ml, 345ml 500ml, and 1500ml formats.  

Serving a dynamic market

Sidel is enlarging its local expertise in Pakistan, a dynamic market, where PepsiCo and NBC are playing a significant role.

“Sidel’s absolute commitment to service, along with their unique ability to optimize layout within a high-speed line equipped with cutting-edge technologies has impressed us. These were the key reasons that we have entrusted Sidel with our new investment,” says Ali Navaiz, Group Chief Operating officer, Haidri Beverages Group.

“We are excited by this collaboration,” says Vedat Guler, Sales director Middle East, Sidel. “We’re dedicated to helping NBC achieve its commercial, sustainability, and efficiency goals by adding value with our innovative bottle design, and lower energy and resources solutions.”

Sustainable production

Sidel’s complete line will help NBC save energy and resources. In fact, Sidel’s Combi is able to blow bottles using the lowest possible blowing pressure, and the air is recycled. It also offers water savings on bottle base cooling. The line is capable of running recycled PET (r-PET) bottles, and with Sidel’s patent StarLite bottle base, NBC and PepsiCo’s future sustainability goals will be met. The innovative StarLite bottle base optimizes the quantity of PET per bottle, contributing to sustainability both by reducing the use of material and lowering emissions during transport.

Reduced total cost

Sidel - OC

Blow Mould For Rotary Machines

Sidel has reached a new performance and quality milestone in the company’s history by delivering its 5,000 th labeler for Ting Hsin International Group (Ting Hsin) in China. Having one of the largest installed bases of Sidel labelers globally, Ting Hsin once again chose Sidel, and its latest generation labeling solution EvoDeco, to meet today’s market demands with an innovative labeling solution is designed for greater flexibility, modularity, and cost-efficiency.

The long-term cooperation between Sidel and Ting Hsin dates back to 2005, when the first 20 labelers for water lines were installed. As one of the leading beverage players in the world, the famous beverage brand Master Kong is part of Ting Hsin, leading the ready-to-drink (RTD) tea segment in China with a 46% market share and being one of the top two carbonated soft drink (CSD) manufacturers in China with around 30% market share. Ting Hsin’s emphasis on food and product safety is reflected in the insistence on installing reliable equipment.

Many trends, influenced by regulations and consumers’ healthy lifestyle choices and their concerns about the environment, are changing the beverage market in China at an incredible speed. People prefer to buy drinks from brands that embody their beliefs. Therefore, it is crucial for brands to make every effort to optimize brand experience with cost-efficient and sustainable production. Over the years, Sidel’s experience and innovative solutions have been proven by flexibility, modularity and reliability.

As the new addition to Ting Hsin’s labeler family, the EvoDeco Roll-Fed is equipped with additional functions not previously available, such as the automatic vacuum drum cleaning system and automatic label removal both enabling consistent uptime. Based on a common core and optimized design, the labeler enables different stock-keeping units (SKUs).

The EvoDeco platform can provide several labeling applications in one multi-technology machine or a single labeling application for optimized uptime and lower total cost of ownership (TCO). The labeler design is also simplified, with greater attention paid to ergonomics for more user-friendly operation and reduced maintenance.

Forty years ago, Sidel launched its first commercial blower to produce PET bottles for the beverage industry. Since then, the company has been supplying and pioneering innovative PET packaging solutions for the beverage and the food, home, and personal care (FHPC) markets to meet the growing and fast-changing consumer demands. Through its extensive PET packaging and engineering expertise, combined with unique package design and blowing process capabilities, Sidel has been strongly supporting the market in the use of PET and will continue to do so as PET is the optimal sustainable material for packaging.

In 1980, Sidel introduced the world's first commercial production solution to package beverages in PET – the SBO blower (In French – Soufflage Bi-Orienté – meaning Bi-oriented blowing) for carbonated soft drinks (CSD). The company has driven many performance improvements in PET bottling technology that cover all beverage and FHPC categories, achieving considerable advances in complete lines' productivity ever since.

Guillaume Rolland, vice president for PET and Sensitive Products Portfolio at Sidel, explains the fundamental values that underpin the development of EvoBLOW, the latest generation blow molder by Sidel, "Throughout all the advances in equipment and packaging innovations, our underlying objectives are answering industry requirements in terms of best in class product integrity and superior package quality as well as providing maximum efficiency, lower total cost of ownership and sustainable competitiveness. Another key target is to ensure optimized production flexibility allowing easy handling of multiple SKUs and focusing on energy savings and the reduction of raw materials' consumption to minimize the environmental impact."

To make the most of the EvoBLOW, its integrated equipment intelligence and very responsive management lead to continuous production optimization and more comfortable maintenance services. It combines reactive automation with innovative technologies of connected machines and real-time data analytics. Unparalleled bottle quality can be reached with the patented blowing process control and self-regulation solution -- IntelliBLOWER. It automatically detects and eliminates bottle process deviations to ensure production consistency and quality. Simplified and intuitive operator interventions, smart notifications for better reactivity, and reduced maintenance time contribute to improving productivity.

Expanding packaging innovation & performance boundaries

PET packaging industry has been developing ever more rapidly since 1980, although the importance of innovative and durable bottle design has remained. Sidel has been instrumental in some of the most effective, attractive PET bottle designs in liquid and FHPC packaging by always focusing on innovative packaging design and recognizing market trends to create original, eye-catching shapes that support producers to differentiate their products in a highly competitive and fast-paced market.

Sidel's commitment to packaging design also includes driving initiatives in right weighting, which have, for example, seen weight reduction for 0.5 L format PET bottle for still water by over 70% between 1985 and 2019. For instance, Sidel's X-LITE bottle, introduced in 2019, has achieved a weight of just 7 grams for a 0.5 L format PET water bottle while still maintaining a top-load performance, it said. This is possible due to the extensive blowing process capabilities of Sidel EvoBLOW.

Four decades of PET blowing innovations

Sidel said, in 2020, a Sidel EvoBLOW line produced 90,000 bottles per hour (bph) on the world's fastest production line for water, almost 25 times faster than the SBO blower from 1980 was running at 3,600 bph. Since introducing the first PET bottle, Sidel has been the key driver behind numerous innovations in the packaging industry. With more than 7,000 SBO blowers running worldwide, blowing technologies by Sidel have become the standard. Affirmation for this statement may be found in the company's long-lasting partnerships with key packaging players and the many repeated orders, which demonstrate the confidence in Sidel's blowing expertise.

From the process perspective to machine configurations, Sidel claims to offer the highest level of blowing configurability to ensure the most tailored solutions regarding specific market needs. Available as a stand-alone or integrated machine, it can be combined with other functionalities like filling and capping in Combi Blow Fill for all types of processes (regular, aseptic, and ultra-clean with Predis dry preform sterilization, heat resistant blowing and hot filling, preferential heating for flat containers).

It can also be combined with labeling and filling, as in the Super Combi, an all-in-one, smart solution for water production and carbonated soft drinks. It can also be associated with the Actis plasma-coating and filling solution to extend beverages' shelf life and enable package light-weighting. Simultaneously, the Combi Blow Deco claims to ensure fast, safe manufacturing and decoration of empty containers.

Packaging quality across PET, ref-PET, and r-PET

Said stated that its blowing technology has always met the changing needs of consumers and environmental challenges. In addition to work on reducing energy and consumption of raw materials to a minimum, Sidel has always been working to keep the blowing process as optimized as possible to deliver the best bottle quality and performance for all types of PET resins – virgin and recycled PET (r-PET), one-way and refillable PET (ref-PET), transparent and opaque, monolayer and multilayer.

Due to legislation that reduces the consumption of plastic raw materials and, thus, the carbon footprint, the ref-PET, and the r-PET bottles have been becoming more and more popular sustainable plastic packaging alternatives in recent years. In the production of ref-PET bottles, Sidel has been the right partner to deliver refill blowing processes for more than 30 years. The specific heat-resistance blowing process ensures optimal packaging specifications to sustain the ref-PET bottle's structure across many uses and withstanding the durability tests (washing cycles).

According to the press statement, the Sidel electrical mold heating allows a very accurate blowing process, ensuring highly consistent ref-PET bottle quality. This can also be combined with Sidel capabilities in bottle designs, in-house washing evaluations for refillable bottles, ref-PET sorting line engineering, and very sustainable bottle washer solutions (Swing range).

Sidel said that it has also supported all the industry players who introduced r-PET bottles to the market more than 20 years ago. PET is indeed the only plastic packaging material that is 100% recyclable and suitable for direct food contact with closed-loop bottle-to-bottle recycling, ensuring a very low environmental footprint compared to alternative non-plastic materials. By requiring fewer raw materials and reducing waste, r-PET achieves a carbon footprint, which is nearly five times lower than when using virgin PET.

While stating its goal, Sidel mentioned that its overall goal is to offer technologies with wider blowing processing windows to ensure consistent r-PET bottle quality while avoiding any impact of the resin quality variation due to collection methods and bottle origin. Furthermore, Sidel's r-PET assessment platform contributes to this purpose, boosting the development and qualification of bottles with increasing r-PET content while committing to industrial performance. To do so, Sidel keeps a fundamental close collaboration with the r-PET value chain stakeholders and offers incomparable expertise to accompany the entire industry into the significant change of conversion to r-PET.