#natashajen

LAST COPIES! Led by Example — Archive / Available at www.draw-down.com / #LedbyExample was created by Farah Kafei and Valentina Vergara, two #graphicdesign students finishing their senior year at #PrattInstitute. The campaign they initiated rallied for more women at the head of classrooms #teachinggraphicdesign and for the inclusion of more women in the #historyofdesign education. A number of events became part of the campaign, including #MissingPages, an interactive installation that was mounted to highlight women underrepresented in #designhistory textbooks; and Against All Odds, a panel discussion with Carly Ayres, #NatashaJen, Ellen Lupton, and #TracyMa which focused on gender disparity in graphic design education and its effects. This publication brings together the research, planning materials, design process, and physical manifestations that became Led by Example. A section on “Aspirations” for the project also compiles lessons learned and suggestions for concrete change. Useful as a collection for educators and students interested in gender parity in graphic design leadership, as well as those interested in graphic #design education and graphic design education history, this publication also serves to document the power of student-initiated #activism. (at Pratt Institute) https://www.instagram.com/p/Brpm5JEAq8J/?utm_source=ig_tumblr_share&igshid=12zkwixlfz3gi

Led by Example — Archive / Available at www.draw-down.com / #LedbyExample was created by Farah Kafei and Valentina Vergara, two #graphicdesign students finishing their senior year at #PrattInstitute. The campaign they initiated rallied for more women at the head of classrooms #teachinggraphicdesign and for the inclusion of more women in the #historyofdesign education. A number of events became part of the campaign, including #MissingPages, an interactive installation that was mounted to highlight women underrepresented in #designhistory textbooks; and Against All Odds, a panel discussion with Carly Ayres, #NatashaJen, Ellen Lupton, and #TracyMa which focused on gender disparity in graphic design education and its effects. This publication brings together the research, planning materials, design process, and physical manifestations that became Led by Example. A section on “Aspirations” for the project also compiles lessons learned and suggestions for concrete change. Useful as a collection for educators and students interested in gender parity in graphic design leadership, as well as those interested in graphic #design education and graphic design education history, this publication also serves to document the power of student-initiated #activism. (at Pratt Institute)

Ninety Nine U: Issue No 16 / Available at www.draw-down.com / Ninety Nine U's first quarterly issue of 2018 features Pentagram's #NatashaJen, French industrial artist #FrancoisChambard on running an old-world atelier in the digital age, and Brooklyn photographer #DelphineDiallo on her journey from waiting tables to photographing #ChrisRock. A local creative takes readers on an insider's tour of Berlin and 10 designers share drastic changes they made to the status quo, like firing their best client, to pursue a needed new direction. Designed by #SiriLindskrog, Published by #Adobe #graphicdesign #typography

So where do I stand on the topic? I think there needs to be balance. We need to use design thinking (empathy, research, defining the problem, ideation, prototyping, and testing) to help guide our process, but we shouldn’t feel trapped by it. Each step is really important in ensuring you understand the problem and the needs of your client, but it’s more fluid than a step by step checklist. I think as designers, ultimately we need to be more empathetic. More empathetic to our clients and to each other and recognize the importance of differences from individual to individual.