WEEK 10 | Online Tutorial
Studio Brief #9 (Imagining Case Study Search)
Example Case Study:
During our online zoom lesson, in groups we collectively agreed on an awesome beverage design process case study that we found on behance. I forgot to save it so I decided to choose a new case study for my tumblr. It ties in perfectly to my modern, minimalistic, pastel and aesthetically pleasing kombucha design.
Stand Out Features:
I really like this example due to being sophisticated and having a nice structure. There are many digital illustrations exhibited as well as text explaining the design process of the No.125 example. The label, logo, typography and colour pallette are all broken down and have been appropriated. There are multiple versions of the designs showcased which contribute to how the brand was designed and developed.
https://www.behance.net/gallery/96949903/No125-KOMBUCHA?tracking_source=search_projects_recommended%7Ckombucha
Self-Directed Brief #9 (Label Anatomy Diagram)
Label Anatomy Analysis: to help decipher what to include in Simply Raw Kombucha Label.
Kombucha Label Type: Bottle Label printed digitally in multi-versioned runs, finished with a protective varnish to keep the adhesive labels in pristine condition throughout the entire logistics and refrigeration.
Kombucha Individual Design Components:
Simply Raw Kombucha is contained in a standard shape glass bottle as it remains the most practical bottle design. Users can perceive and classify each flavour of kombucha by the colour of the contents, colour pallette, design and text emphasis.
