#isc2015

Keynote: “Good Enough” – The Myth of 70% Emotive Accuracy by Dan Hill, CEO, SensoryLogic #ISC2015 #MRX

Live blogged from the 2015 MRA Insights & Strategies Conference, June 3-5, 2015 in San Diego. Any errors or bad jokes are my own.

Self-report has its limitations

In the New York Times, men report 1.6 billion condom uses per year but only 400 million are sold annually

95% of mental activity is subconscious

It’s not just lying, it’s what people can’t tell you

Self-reported information can be lip…

I didn’t expect today was going to be so emotional and just... AAAAHHH!!! These boys work so hard... GOLD MEDALS!!! Like really?!?! After world tour?!? They deserve everything.

Please don’t forget to tweet them! Leave messages in the fan cafe. Thank them for working super hard even though they have no rest. They didn’t just give their best... THEY WON GOLD MEDALS!!! IM SO PROUD!!! THEY MAKE US SO HAPPY!!!! ;_;