#electopop

Swedish producer and multi-instrumentalist STRØM truly “mesmerized” us with his first single half a year ago. Mesmerize went on to lock in a number one on Hype Machine after impressing tastemakers all around. The single even went on to soundtrack a BMW commercial. He’s back to show us the song was no one-off anomaly with his long awaited second single, Shay-Ling, a bass warbling, guitar curling slice of dark moody, sultry broiling electropop and funk. With an ominous and suspenseful atmosphere, Shay-Ling entices our ears and threads its way into our hearts. STRØM‘s buttery falsettos seduce with a feathery light touch, but the imprint they leave behind marks us as fans for life. There’s no escaping the draw of this slick futuristic pop piece when you combine that with  Shay-Ling’s vivacious 808 kicks and its Jai Paul like opulent groove. Re-visit Mesmerize on Soundcloud, here.

We’re long past Valentine’s Day, but we’re more than happy to accept a valentine from Liverpool three piece HAARM, who’ve delighted us with their fusion of electro tinged trip hop and pop in the past. Jaunty new single Valentine arrives with much percussive rolling energy after HAARM’s prior singles have gone viral, racking up over 250K plays on Spotify in but a few months. Valentine will surely continue this trajectory with its spacey synths and contagiously peppy rhythm.  Commenting on the track, the band said: “The song is about a purely sexual relationship, but there’s always that one person that wants it to become something more – it’s a classic unrequited love story. We like to open up with this one when we play live, so we made sure it was our first song at BBC Radio 1’s Big Weekend and on the Bloc Party support dates.” HAARM will be playing their first ever headlining hometown show on October 13th at The Magnet in Liverpool. Their new single will hit the shelves on September 15th. 

Allez l'écouter, puis appelez vos crushs, et on en reparle ! 🌹

Soon our new single friend #electopop #nostalgie #night #nightclub #memory #friendship👭 #pop #retro #newwave #retro#drive (à Paris - Gare de Lyon) https://www.instagram.com/p/B0fj_gsjWI-/?igshid=1nib8z896qnh1

ElectroPapi EP was sent for distribution yesterday. Here is the cover art.

Thank you @millennialnoise Her roots stem from experimental electronic and 80s pop, which really shines through on her newest music video for her single “The Deep End.”http://www.themillennialnoise.com/watch-now-oparu-the-deep-end/ #joshstevens #oparu #musicvideo #losangeles #soloartist #singersongwriter #electopop #synthwave