The Super Bowl XLVI was a social media success thanks to the Indianapolis Super Bowl XLVI Host Committee and team at Raidious, who created and managed the first ever Super Bowl Social Media Command Center. Using the Awareness Social Marketing Hub, the were able to capture a tremendous amount of data and here is just a taste of what they will do with it. http://seb.tl/wKK6e5 #domainnames

Social commerce has grown in leaps and bounds from a nascent industry in 2010 to projected $9 billion this year, and expected to reach to $14 billion in 2013, according to Booze Alan. The team at Awareness, Inc. set out to discover the secrets behind this success and the lessons that social marketers can learn to make their programs and initiatives more successful. We are excited to bring to you our next free white paper, “Social Commerce Lessons: The 6 Social Principles that Increase Sales.” http://seb.tl/zh5JBj #domainnames

If you are looking for information on Facebook marketing, John Haydon literally wrote the book on it, as co-author of the soon-to-be released Facebook Marketing for Dummies (3rd edition). He is also a regular contribution to the Huffington Post, an instructor at MarketingProfs University, and co-founder of 501 Mission Place and SocialBrite. We sat down with John to discuss Facebook marketing in anticipation of our upcoming free webinar Creating a Breakthrough for Your Business on Facebook on February 1st at 1 PM EST. http://seb.tl/vZtzOB #domainnames

No other tool in your marketing toolbox delivers the bang-for-your-buck like video content. Awareness, Inc. shares insights to video marketing. http://seb.tl/x6BTVq #domainnames