Startup Growth

10 Best Tools For Startup

Asana - Asana is one of the best tools for startups for project management, that helps teams to coordinate and manage their work.

Slack - The popularity of Slack has increased in recent years. Enterprises worldwide have used the platform to connect their teams at a single place.

Hootsuite - Social media is an influential platform to market your product and services, also a useful research tool for companies and startups to know what the users think about their products.

Mailchimp - MailChimp is a tool used by several brands for managing its Email Marketing campaigns, especially while launching a new product. It includes several features like landing pages, digital advertisements, automation and reports and analytics.

HubSpot - Building a relationship with customers and making your sales process efficient to increase conversion rate, HubSpot is among the best tools for startups that provides a free CRM tool.

Semrush - Semrush is one of the best tools to help you out with the process of Search Engine Optimization. You can analyze your website’s overall performance and research the competitor’s strategies.

Prospect.io - Prospect.io is a sales automation tool. It can help your sales team to reach out to clients and send them some cold emails.

Gusto - Gusto is an HR services tool. It’s a platform created with the expectation of reconsidering finance and HR for present-day associations, by making repetitive and complex task simple.

Canva - Canva is among the best tools for startups for their graphic design needs, it helps you to create amazing graphics for your blog posts, social media, and almost anything else that requires basic design.

Top Articles To Grow Startup Business

Radium - Index Of Best Articles To Build & Grow Your Startup.

Paperboy - A Collection Of Articles To Help Build Your Startup.

Techfame - Write Articles That Grow Your Startup.

Startup Launch List - A​rticles You Need To Read Before Launching A Startup.

There are a number of things that are involved in doing an ecommerce startup idea and have a number of tools that are mind-boggling. From shopping cart software to marketing automation tools, online setup for ecommerce startups may be a complicated process.

With over 4-5 years of working under the ecommerce field, we know which product will work for a person. After knowing the amount of complexity to build to a successful online/ecommerce startup.

We came to a list of tools that help in setting up your ecommerce startup and growing your business online and moreover help you in analytics, research and development, SEO and social media marketing.

Hotjar

Hotjar is a behaviour analytics and user-friendly analyzing software for your website, it provides website visitor behaviour and gives feedback through tools such as heatmaps, sessions recordings and surveys. These tools help in knowing what’s going on with your website in terms of how visitors interact with it. This tool helps in understanding how users scroll, click, navigate, and pay attention to sections on your website.

Google Analytics

Google analytics is a free tool used for knowing the number of functionality. It is widely used in web analytics services offered by Google that keep a record of the website traffic. It is easy to use, install and provides current and customized reports, with wide ranging user behaviour like where the traffic comes from, which pages people mostly visit, and how long they spend on these pages. With the help of google analytics you can improve your website for your startup business by tracking internal search sites.

And the most interesting feature is, Google Analytics is that it automatically generates reports on your website which you can access immediately, saving you a lot of manual labor.

Conversific

Conversific is a new kind of profit and analytics tool offered by Shopify that helps in your online startup business. It helps in optimizing your traffic and conversion, gathering better data, and growing online sales. It also provides you with suggestions for your future online business strategies that helps in focusing on improvement and changes for a more profitable online business store.

Survey Monkey

Survey Monkey is an online survey development cloud-based software that provides surveys, and a suite of paid back-end programs. It provides feedback, criticism, and suggestions from customers that help the online startup to understand its customers. It offers multiple templates, creates professional surveys that are convenient to use.

In addition to this, survey monkeys also provide easy sharing ways including email, social media, and popup forms on your website.

SimilarWeb

SimilarWeb provides web analytics services for business. SimilarWeb presents its customers information on their client’s as well as competitors website traffic volumes, referral sources. It also offers keyword analysis as well as demographics, and website stickiness and provides better features.

Google Keyword Planner

Google Keyword planner is the free SEO tool that helps in researching keywords for your search campaigns and ds accordingly. It helps in discovering new keywords related to your business domain and check estimates of the searches they receive and the monthly volume of those keywords in search results.

Oberlo

Oberlo is a platform that helps you create your online store and customers to find products to sell online. Oberlo provides access to a huge variety of different products with just a few clicks. It works to influence the customers and helps companies to add products to your store. Moreover, it helps in packaging, and shipping the products to the customers.

AfterShip

AfterShip provides automated shipment tracking service. It is working worldwide and supporting 600 shipping services including UPS, FedEx, as well as DHL. It offers companies a dashboard to check the status of shipments and helps in communicating with emails about the shipment status.

Conclusion

StudyBUZZ Is An Initiative To Help Students Clear Various Aptitude Based Entrance Exams For Various MBA Courses.It Was Founded By Saurabh Kothari, He Is 6 Times IIM Call Holder & Having Corporate Experience With Ernst & Young.Recently, He Started One More Platform To Develop Right Skill That Will Make You Industry Ready.

Wanna Know More About StudyBUZZ & Study SKIllBUZZ, Comment In Comment Box.!!

Cetking Offers Classroom & Online Coaching Programmes for CAT,CET,CMAT,NMAT,SNAP,TISS, XAT, GDPI, MAT, ATMA,GMAT,GRE. It Was Founded By Ravneet Singh Gandhi & CEO Of Cetking Is Avneet Bhatia. It Has Grown From 100 Students In The First Year To Touching More Than 25,000 Lives Till Date.

They are a team of individuals who have done their MBA from top institutions and share common passion to teach and give back to the youngsters.

Read More About BadaBaksa

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Introducing ‘Bada Baksa’, to cater to the foodie culture of Surat, where people generally enjoy eating readymade food on the footpath, garden, picnic, or while travelling. Bada Baksa is fast becoming a favourite box for people of Surat, as they can relish eating readymade food at their convenience. Bada Baksa is a combination of 4 course cooked meals which are packed in a big box and delivered to your doorstep.

This start-up is an idea of 2 youngsters from Navsari, Aakash and Shivam, who have studied Masters in Hospitality Management. They shared this idea with their friend Vishwa from Surat and the trio took this concept further. They thought it would be a big relief for large groups or families in Surat if they could get an option to have a packed box and a plate, spoon, water bottle, and wet tissue for hand washing along with the meal. They named this option Bada baksa.You can have fun eating from the bada baksa at home while watching a movie or a match on TV. The bada baksa has all the condiments in the box itself, so housewives don’t have to worry about washing the dishes and any other odd jobs. And yes, If everyone is gathered on the weekend, just count the number of bada baksa you need, order it and get ready to party.

When asked what is so special about a bada baksa Shivam Desai and Aakash Gandhi said that, ‘Our food is different from all the others. Secondly we have hired specialist chefs for each type of cuisine so that we can offer the best taste to our customers. Also the box is made from a special type of paper. And We use 90 % eco friendly packing materials. Plus this easy to carry box comes with containers which can be used in the microwave too. The bada baksa offers varieties of food covering 7 to 8 different options including Punjabi, Punjabi-Chinese, Chinese, and mixed box i.e. Italian and Mexican. So the best part is that our meal box meets the requirements of 4 persons in just Rs 999. So people can get *vary*the varieties of food items at very reasonable prices.’

The bada baksa will be the only solution to all the food enjoyment needs of the people of Surat. If the bada baksa is a success then these three youth brigades will give the gift of innovative food boxes in future like Surati Special, Munching Special and Starter Box.

Read More About ShareChat

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ShareChat's holding company, Mohalla Tech Pvt Ltd, was incorporated in January 2015 by three IIT Kanpur graduates—

Ankush Sachdeva,

Bhanu Pratap Singh &

Farid Ahsan.

The company is headquartered in Bengaluru, Karnataka, and presently employees over 400 people.

In September 2020, Sharechat raised $40 million from investors Dr. Pawan Munjal of Hero MotoCorp, Ajay Shridhar Shriram of DCM Shriram, Twitter, SAIF Partners, Lightspeed Ventures and India Quotient.

Here Is Some Best Startup Blogs That Every Entrepreneur Must Follow

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1. Moz Blog

2. Startup Growth Blog

3. Groove Blog

4. MailMunch Blog

5. Startup Stockpile

6. Buffer Blog

7. HubSpot Blog

8. Neil Patel’s Blog

What is Bounce Rate

Bounce Rate is defined as the visitors that leave a webpage without continuing on the same page and switch to another page of the same website. It basically measures the website's overall engagement. If you are a business start up & face this issue we will help you.

What’s The “Good” Bounce Rate According to a report the good bounce rate range is between 26% and 40%. However, an “average” bounce rate depends on your industry & your site’s traffic sources. An average bounce rate is between 40% to 50%. If you are looking for a good bounce rate you may have to consider these two factors first is your industry category and the second is your website traffic source. These two factors can dramatically impact your website’s bounce rates. Bounce Rate vs. Exit Rate

There are two metrics the Bounce and and the Exit Rate both have a huge impact on website's performance analysis.

Short brief about Bounce & Exit Rate -

Bounce Rate : the proportion of single-engagement sessions

Exit Rate : the proportion of exits on a page

Bounce rate is decided by the number of bounces over the full number of pageviews to a page. A bounce happens whenever a user enters the page and afterwards exits while not visiting another page on the web site or interacting with any of the page.

Exit rate is decided by the number of individuals who exit your website once landing on a page and compares it to the entire number of views the page received.

How to reduce Bounce Rate

Here are some points that will help you to avoid or reduce higher bounce rates.

1. Focus on Page Loading Time

2. Make Site Search Easy

3. Keep Website Mobile friendly

4. Remember Readability

5. Shorter Paragraphs

6. Use Variety of Content

7. Use Relevant Keywords

8. Reach relevant Audience

9. Don't open Popups Ads

10. Stop Distracting Ads

11.Use Call-to-Action Button

12.Remove Broken Links

13. Use Internal Link Building Strategy

14. Open links in New Tab

15. Create a 404 Page

16. Blog Posting

17. Utilize Google Analytics & their alternative Tools

Conclusion

Several Entrepreneurs start a business and more than half of them fail. India ranks third in the world ranking for start-ups. Many new businesses start and fail eventually. Even if they had a brilliant idea or had great investors, some mistakes doomed the enterprises to a downfall. If you are a business start-up, you should hire a digital marketing company to help you with creating the right marketing strategies to avoid such mistakes.

In the past three years, most of the failed start-ups have been in the field of E-commerce, Food Tech, Consumer services and Fintech; despite the fact that these sectors received a huge amount of investment. While we cannot assess as to exactly why the business plans failed, we can learn from these failures. If you are confused as to how to raise money for a startup, here are some valuable lessons to learn from failed start-ups.

Lessons for your start-up idea

Choosing a business partner

If you opt to partnership business, select your partner carefully. DO NOT make this decision in haste. You don’t want a business partner who does not have any skills but is your best friend. You need someone who can flexibly work with your strengths and weaknesses, sacrifice sometimes; has skills and is passionate about the company’s future. If you decide to establish your start-up business online, you can avail web development services from the best digital marketing companies in India.

Unstable business model

Let’s say - You have an amazing product which can prove to be revolutionary for the industry. There are chances that you still might fail. Why? Several business start-ups have intuitive ideas but fail to make a mark, due to a weak business model or an unstable revenue model. It’s better to have a clear business plan covering all the aspects. Many start-ups consult with erupted digital marketing agencies to get a review on their overall model. There are several start-up blogs available to guide you with the right business models.

Fundraising

Learn to manage your time in a proper manner. Yes, Fundraising is an important part of how to start up new business. It’s a difficult process and needs your time and effort. But, as a founder, you have several other tasks to focus on. Entrepreneurs focus solely on Fundraising which can prove to be a grave mistake. When confused, seek professional assistance. You can contact reliable digital marketing agencies for helping you with branding and marketing.

Create for your Target group

You should not create a product/service which you want. You should create a product which the consumers want. This may not make sense now but is an important lesson to keep in mind. Your customer is your end market who will give your monetary gains. It is crucial that what you create is a unique product required by the market. If you create a product which already has six industry leaders, no one will give your product a second look. Reputed Digital Marketing companies in Indore can help you gather data for selecting the right product for your start-up business.

Emotions don’t matter

Often entrepreneurs get emotional while making a decision, or maybe for the sake of humanity. If your partner is not performing or mismanaging funds, you have to remove him/her even if it's your best friend. An employee is underperforming and you will have to fire him/her. Any decision that you make for your business startup should not be based on emotions. If you still play on the emotional factors, your business will be a start-up failure. You can see how different brands work and consult a digital marketing company for expert guidance.

Hire Professionals

Getting those first 100 customers is always a challenge for several business start-ups. People don’t trust your brand initially, which makes the process more difficult. No one knows your brand value unless you start generating revenue. How do you cope with the situation and find an ideal solution? Let’s be real here. There is no fixed solution for getting your first 100 customers. It is a trial and error method, to identify which things work for you. You can avail digital marketing services from the best digital marketing companies in India to achieve desired results.

If you take a look at the work history of other large brands, you will find a similar pattern, i.e., there is nothing in common. Every brand tried several strategies to find the one which worked out for them. Some brands used Social Media marketing services or paid advertisements whereas other brands used their personal network - reaching out people to identify potential customers. Thus, there is not a fixed guide on HOW TO but we have listed a few strategies to help you out with the process. You can opt to get in touch with the top digital marketing agencies for getting an expert opinion on how to start up a new business.

The answer to ‘How to’ get first 100 consumers

Using Quora

Quora is a platform used worldwide, where users post questions virtually on literally any topic, and other users answer those questions. Now, you need to think smartly to use this platform to your advantage. You can ask questions related to your niche/industry and collect a large number of answers. You can ask for opinions or preferences of your target audience. This is like conducting research on your market. It will be your data to create personalised advertisements and campaigns. You can read various Start-up blogs for more information.

Create an Email List

Let’s say, you are about to launch a new product. The post-pandemic situation will include virtual/digital marketing. Email Listing is one of the best options to market your product/service. You may not have an Email listing of your target audience. You can gather the data through social media platforms, surveys and google forms. Create a pop-up message on your website, where users will be required to enter their email address to access the content. This will give you a proper Email Listing. Curate Emails in an impactful manner which engages the readers and convinces them to check your product or service. If you are unaware of the technical aspects on how to startup company, you can contact a reliable digital marketing company to help you out with E-mail Marketing.

Search Engine Optimization

Search Engine Optimization is a technical mode of bringing new customers. There are top brands who own a lot of relevant keywords. Finding keywords for your new business might be a difficult step. But, it is necessary in the digital era. There are several brands competing to rank higher in the search results. Establishing an online identity for your brand is a crucial aspect for reaching more users. For SEO, create detailed and specific content tiles and text which will help people identify your brand niche. If you are clueless about the technical aspects, hire a prominent digital marketing agency in Indore for availing SEO services.

Run paid advertisements

You can run paid advertisements on various social media platforms. To rank higher on search results, you can avail PPC services. Some brands believe that paid advertising is not the best option for getting initial customers as a start-up. On the other hand, paid ads have worked for some companies, reaching more consumers and increasing sales. Finding out the best strategy is a trial and error method. You need to use the strategy to know if it would really work for you. If you feel stuck, you can read startup blogs to get the best start-up ideas.

Why should you work with us?

We know that 90% of the startup ideas fail in the initial years. Only 10% of business start-ups transform into that dream business empire. To make your start-up a huge success, you need a product/service idea which is unique to your industry. You need a skilled team to create intuitive marketing strategies to build your brand identity. The most important aspect of making your start-up success is identifying how to get investors for a startup. You can consult the top digital marketing companies in India for getting a second opinion on your plan and strategies.

Before finding investors, you need a strong business model and a revenue model to back you up. Create aggressive marketing campaigns which strive for your business’ revolution. You can opt for crowdfunding or go towards the private investment market. If you are confused about having a digital platform for your brand, you can get in touch with a leading digital marketing company in Indore for professional assistance.

Which stage are you at?

There are different stages at which your business can be right now. When you start looking for investors, you need to identify your business stage. Depending on that, you will have a set of investment opportunities to consider for your brand. But, you should look for multiple and diverse investor options for different stages. This will give you an investment option for every stage. Several startup businesses connect with reputed digital marketing agencies for consultation and web development services.

The Idea Stage

This is the first step on the ladder. The entrepreneur is still making a proper plan for his/her idea. So, the fund is required to convert the idea into a business model. Funds at this stage are generally gathered by savings or taking a loan from friends and family. This allows the company to become flexible with the funds, while not worrying about the investor capital. You can opt for Bootstrapping where you are the investor. While this is a risky option, it does provide you liberty over your business since the money invested is yours. This is one of the best solutions for how to get funding for a startup.

The Pre-Seed Stage

This is when you have crossed the idea stage. Now, you need to understand how to start a startup with no money. But, you can find funds to market your product/service. You can work with your previous investment options like family or friends, or you can opt to explore new investors. This stage involves a lot of trial and error things. You are trying to identify which tactics would work the best for you. You can avail social media marketing services to grow your brand on various social media platforms.

You can get funds through Crowdfunding. Pitch your idea to people and they can invest if they like your idea. This may seem a low-impact option but several start-up businesses have collected millions. Another option is to apply for incubators. It is difficult to get accepted since there is a lot of competition. Also, it’s not a guarantee that you will receive funds. They offer the most help in the form of resources and knowledge. You can pitch to private investors like angel investors to raise a minimum amount for the lean startup.

Other Investment Opportunities

Following options are for stages like the Seed stage, Early-stage and Growth Stage. If you still have doubts, you can consult a prominent digital marketing company in Indore.

Revenue-Based Financing - If your business start-up has an ability to earn revenues at a scalable profit margin, you can get capital in exchange of sending a part of the profits to the investor.

Private Equity - If you are thinking hot to raise money for a startup, you can raise funds through a third-party shareholder like universities, hospitals, charities or insurance companies. But, this is a risky option since the 100% ownership of the profits is transferred to the investors.

Bank Loans - You can be eligible for bank loans if you are able to secure terms with the bank. You may have to sign a personal guarantee for the loan of the lean startup.

Seek Expert Guidance!

Learning to write blogs initially can prove to be challenging. If you go online for information and resources, you will find several startup blogs. But, you will have to join all the data piece by piece. This is why we have created the ultimate guide for how to start up a business and start writing blogs for the same. You will be able to grasp the tips quickly and easily. You just need to have basic computer skills to understand the technical aspects. Start Writing your own blog now!

Creating a website without any prior experience or technical knowledge can be a tedious task. We know what you are thinking - How do you create a website without knowing Coding? We will help you with the tools and resources to guide through the process of website designing as a beginner. It can be confusing initially, but you will get through. If you need expert guidance for your startup business, you can contact a reputed digital marketing company.

Before dwelling deeper into the website creation process, let’s understand two options for designing the site. You can use free/paid WordPress plans to create your website. You can also opt for website builders like Wix and Weebly, depending on the plan you wanna purchase. You can consult the best digital marketing companies in India for getting intuitive ideas or professional assistance.

Steps to create a website

Domain Name

This refers to the site’s custom web address. You need to decide a domain name for your website. This website name and address will help users reach the site. If you are clueless with ideas, you can consult top digital marketing agencies in Indore. In the case of a business website, the domain name should reflect your company’s name. For a personal website, you can name the website with your name or the niche related name. For international traffic, go for a generic domain such as ‘.com, .net or .org’. If you are going local, opt for ‘ .fr, .ru or .de’.

Registering the Domain Name

You need a web hosting service which hosts and stores the website files on a secure server. If you do not have a website host, other users will not be able to access your website, to read or browse. You can choose an affordable platform since this is a crucial investment to make your site successful. If you are confused with how to startup new business, you can contact a digital marketing company for assistance.

Create your WordPress Site

The next step is to choose a Content Management System, i.e., a platform for building the website. Since you are just starting out with website creation, we recommend opting for WordPress. It comes with several themes and designs which is easier to navigate, giving your site the professional look. You can check WordPress tutorials to understand the complete process. In case you still have some doubts, you can avail web development services for creating a professional business/personal website.

Personalised Design and Structure

WordPress lets you pick up from thousands of free themes, depending on the website look you have in mind. If you wish to pick a premium theme, you can check out their affordable packages. The premium plan will offer you better and advanced features. Browse through several themes, preview its look and then select the one which fits you the best. Install the theme, add your company logo and make the required changes. Various brands hire the best digital marketing agencies in Indore to create their WordPress websites.

Check the Site colour Scheme and Font

To give the site a more personalised look, you can play with the colour schemes. You can select minimal colours as a base look and design other pages accordingly. This will make your site unique and visually attractive. When it comes to the Font, go for writing styles which are simpler and easier to read. Don’t go for Fonts which look amazing but aren’t easily readable. You can get in touch with a digital marketing agency in Indore to get assistance from experts.

Add Relevant Content

This is the final yet most crucial step while creating a website. Content here refers to different parts of the website - Home Page, About, Contact, Blog, Services or Shop page. These pages can have a similar structure but the difference lies with the content. When you create one page, you will automatically understand the technical aspects. You can check with a reliable digital marketing company in Indore to understand the process.

Work with us!

A business startup requires funds, resources, ideas and marketing strategies. There are several processes to complete such as domain registration, business name registration and such. Advertising your start-up is a whole different department. One of the best ways to market your brand is by creating an online website/mobile app for your product and services. In case this seems expensive, you can opt for social media marketing which will fit your budget easily. You can avail web development services from a reliable and experienced digital marketing company.

We know it can be difficult and exhausting. This is why we have decided to help you out with the process and make it simpler. There are some tools which can help your business start-up build a strong base. These tools will make things easier for managing the overall tasks. Get in touch with your digital marketing agency to identify which tools will fit you the best, With several tools to pick up from, we have listed the best ones which you must try for running a business efficiently.

Top 5 tools for start-ups Slack for Communication

The popularity of Slack has increased in recent years. Enterprises worldwide have used the platform to connect their teams at a single place. You can use it to create multiple channels which will be helpful for discussing different projects or handling various business departments. What if you add a little spice to it? Slack also lets you integrate with other platforms like Gmail and Trello to find messages or notifications. Isn’t that amazing? To make the most out of these platforms, seek aid from an experienced digital marketing company in Indore. 

MailChimp for Marketing Automation

If you are looking for an effective Email Marketing Tool, here is your best choice. MailChimp is a tool used by several brands for managing its Email Marketing campaigns, especially while launching a new product. With affordable packages, it offers you the first 2,000 subscribers with a free plan.  It includes several features like landing pages, digital advertisements, automation and reports and analytics. If you are unaware of the tools for how to start up a company, you can utilise the listed tools.

The Name App

You don’t realise it now, but this tool can prove handy in the coming time. Every brand requires a perfect name which represents the brand identity, vision and mission. Contact the top digital marketing companies to get professional assistance. If you are out of ideas for the name, this is the perfect tool to help you out. Get out of the box ideas, mix a few names and create your unique brand name. Select a name which is attractive yet simple to remember. Create a profile/login on the website or download the mobile app (for Apple users only.) 

Semrush for SEO services

If your start-up is an online business, Semrush is one of the best tools to help you out with the process of Search Engine Optimization. This tool is a complete package in itself, which helps you to bring organic traffic. You can analyze your website’s overall performance and research the competitor’s strategies. Availing SEO services from a professional digital marketing agency will help your brand to grow in the long run. 

Features

Backlinks

Keyword Research

Traffic Analytics

Product Listing Advertisements

Advertising Research

Wave

If you are looking for a free online accounting tool, check out the website of Wave. It is the perfect fit for start-ups and small businesses. It tracks all your expenses and incomes, to help you with the taxation process. It will save your time, money and efforts. The platform has received media coverage by CNBC, Forbes and Bloomberg. You can read intuitive startup blogs to get the best start-up ideas. 

Work with us