A Few Thoughts About That Thing...
Hey, did you guys see that thing in SF today? You know, the thing all over the twitters?
BREAKING: Protesters Block Google Bus
In case you missed it, a Google Bus was stopped by activists this morning protesting its use of city bus stops to transport tech employees to Mountain View without compensating the city for use of the stops (whew). I was stoked to read about this. Yes, there is apparently something, āin the worksā to regulate these buses as some blog commenters have pointed out but nothing has been done up to this point. And even when a deal is reached its hard to imagine it not greatly benefiting the tech firms. Unless, of course, the people speak out.
Honestly, my first thought was, āwhat took so long?ā In a city known for its activism, its been really quiet around here. Aside from a pathetic āanti-gentrificationā rally were a small crowd beat up a Google bus pinata, there havenāt been a lot of organized protests on the matter. Which is surprising given that every other article I read about now has to deal with evictions, rising rents and a City that is rapidly losing its character. āWhen do we reach our boiling point?ā I wondered. Occupy SF wasnāt that long ago, Iāve seen what happens when people get pushed too far.
So finally, today we get a well organized protest with a clear message. And then this happens:
Man was I pissed! What an asshole, right? Twitter sure was pissed, too. Facebook was pissed once it heard the news from Twitter. Everybodyās pissed everywhere.
Then this happened:
Fake Google Employee Was An Actor, Union Organizer, And Occupy Mainstay
A staged event! Holy shit! Well, I got all pissed off at this guy. So did Twitter and Facebook. The blogs who reported on the guy were extra pissed because they felt they were deceived. Weāre all still pissed but now for different reasons!
Luckily for me I have a friend in Guarantor. While I like to believe Iām a reliable left-wing guy who shows up at his town hall meetings and supports activism, I really know very little about protesting and how it works. For example, I never knew that there is the occasional theater act. Protesters like Max Alpern, the real name of the fake Google employee, will act out the scenario that they are protesting against. This theater is obviously an act to those who are watching it. Being a comedian, I immediately got this. This guy Max was putting on a show and the media being the dummies they are thought it was real and reported it as such. Or maybe they knew it was fake and reported it as real anyway for the added exposure. After all, the Guardian was the paper that uploaded the video of Alpen and distributed it as fact despite their having interviewed Alpen as a member of Occupy a couple of years ago.
Not everyone gets to have Nato explain things to them, though, so the chorus of, āthis guy ruined the protestā is still ringing out. The online news sources are really butt-hurt; the SF Weekly felt the need to write an article chastising his actions. Everyone seems to think that Alpern should have turned around after his performance and acknowledged it was theater. If what Nato tells me is true this is absurd, it would be like me saying, ājust kidding!ā after every joke. Iām doing comedy, you get it ā heās doing theater, you should get it. But then I read a comment by Boots Riley that made me think even a bit further. Responding to a friend of mine who made a point about the theater getting all the attention rather than the protest, Boots wrote, āFew would have heard about it if not for the theater.ā Heās right. Heās so right that I wondered, āWhat if Alpern did really try to dupe everybody into thinking he was a Google employee? Would the end justify the means?ā Since that is what happened regardless of his intent (for the record, I believe he had no intent to fool anyone) I think the answer is yes.
Iāve learned that protesting has a lot to do with visibility and disruption. Not long ago I was one of those people who didnāt understand Critical Mass. āAll it does is clog traffic and piss people off, whatās the point,ā Iād think. Well, thatās exactly the point, dummy. Without the big show no one pays attention to these causes. I read some comments about the bus protesters stating that theyāre just holding up traffic and keeping people from work. Theyāre being a nuisance, not solving a problem, etc. This argument is silly when you get right down to it. If not the disruption, whatās the alternative? Ask politely? Well, thatās the rub, isnāt it? Everyone did ask nicely, a whole lot of times. And nobody listened. So now we are stopping your bus or filling your traffic lanes with bicycles until you do listen. If part of that noise is a guy impersonating an antagonistic figure, so be it. The attention to the issue is what matters.
A Few Thoughts About That Thing⦠was originally published on MATT MORALES