Priorita

Introducing: Mr. Archive

What better way to kickstart 2024 than with one the most beautifully curated, styled and fair-priced vintage stores out there?

Mr. Archive has been one of my go-to places the last few months, be it for visual inspiration on their instagram profile or the browse some of the most interesting pieces around. To be fair, after 15 years of working in this industry is getting more and more difficult for me to find garments and brands that are truly exciting and fresh. If on top of that we take into account the price point of some of these labels, many of which produce in Portugal with accessible costs, my enthusiasm dims even further.

I’ve always been passionate about the universe of vintage and pre worn garments, but this love has been fueled in recent years by the appearance of highly specialized shops that seem to be perfectly in tune with my personal style. I’ve had the chance to chat with Matteo, the mastermind behind Mr. Archive to learn more about this outstanding project.

BF: I came across Mr. Archive fairly recently and I must say that it definitely hit a soft spot within the range of vintage providers currently on my radar. How long have you been in business? What drove you to create it?

Matteo: I'm passionate about my job, believe I have a somewhat general knowledge of the fashion world, but about 4 years ago, I got fascinated by this industry, even though I already knew it. I come from a family that has always worked in the clothing industry.

BF: For me, your selection is perfectly curated, bringing a mix of military and navy-inspired garments, with a twist of Americana. Is this an extension of your own style and taste, or is it more business-oriented?

Matteo: What I propose is all based on my personal taste; I create outfits on the spot, drawing inspiration from magazines, newspapers, etc., and then I elaborate and create. My mom is an artist, and I think I took inspiration from her.

BF: Vintage has always inspired me ever since I got into fashion roughly 15 years ago. There's just something distinctive about the fabrics and the history behind each garment that you can not replicate with new items. How/where do you source your amazing selection?

Matteo: My pieces come from warehouses worldwide; I'm constantly looking for new things, and that's the wonderful thing about my job! I have strong trust in my suppliers!

BF: With sustainability being the word of order when it comes to fashion, have you noticed an increase in demand for pre-owned garments? Do you think part of the solution can be provided by vintage?

Matteo: Recently, there has been an increase in the purchase of vintage and second-hand clothing items. To be honest, I believe that a few years ago, not many people knew about this world, but now it's expanding and captivating even those who knew little about it.

BF: I noticed you have a small capsule of garments carrying your own label, namely selvedge denim and accessories. What's the story behind those? Can we expect more designs in the future?

Matteo: I won't deny that creating my own clothing line would be a great personal satisfaction, a significant growth. I recently created a small line, "MRARCHIVE," currently composed of jackets, pants, and hats. One day, I'd like to expand, but I still have much to learn and study.

BF: Any tips or advice you wish to leave for those more reluctant to explore the world of previously owned items? It's still somewhat taboo for some people.

For many people, this world is still a taboo; they're still stuck in the thought of "they're used clothes." What I think is that one should see the story and originality behind each piece to appreciate its value, both from a historical and an aesthetic perspective. Sometimes, I compare some clothing items to paintings—they should be framed.

KEITH