I wasn’t taking notes during it, but this is what I remember to the best of my ability; apologies if there are any inaccuracies:

At this point there is more money coming into animanga from overseas markets than from domestic (i.e., Japanese) markets. Companies are aware that for something to get really financially successful, it has to appeal to international audiences.

And most of that overseas money comes from subscriptions to streaming services. Merch / purchase of physical copies / etc make up only a small % of revenue.

Shonen and isekai outperform everything else to a huge extent. So there continue to be lots of these produced.

About half of all recent/current anime views are going to just a few (like, a single digit # of) series. I believe it was: Solo Leveling, Sakamoto Days, Dan Da Dan, Gachiakuta, MHA, and (I think) JJK. Also Solo Leveling by itself gets far more than any other series.

Quote: "Statistically, if your favorite anime from the last year wasn’t one of these, then no one watched your favorite anime"

Note that these are all shonen (except technically Solo Leveling since the original material is manhwa, not manga, but close enough)

Don’t be surprised that these are the series winning awards, even if you don’t think they hold a candle to [insert your favorite anime here] — there’s just so many more people watching these that it’s virtually impossible for any other series to win.

The only series in the recent top 20 that wasn’t shonen demographic or isekai genre was Apothecary Diaries.

Quote: "Thank god for Apothecary Diaries." lol

Crunchyroll has by far the biggest market share of overseas anime viewership, followed by Netflix to a lesser extent. No other providers come close.

The perception among production companies is that Netflix is where people are getting converted from non-anime viewers into anime viewers, and CR is where established anime viewers go.

Average anime watch time among anime viewers on Netflix is 1.5 hours per month, whereas on CR it’s 1.5 hours per day (?!)

Discovery on Netflix is heavily determined by what the Netflix promotes / actively surfaces to users, and that tends to skew towards particular series — likely reinforces that views are going to already-popular series and that new anime viewers are getting funnelled into certain genres.

Netflix doesn't license all that much anime compared to what they could be licensing, so that further skews things. Also, even if a series is licensed to Netflix, if the Netflix algorithm doesn't actively push it to users, no one on Netflix will watch it.

Rating sites such as MyAnimeList tend to be skewed towards a particular type of fan that is not representative of the actual market, and these ratings are meaningless when it comes to actual success metrics. IIRC he said only a few% of very frequent anime watchers actually rate/review things.

He phrased it as "rating things on MAL is not normal behavior" which made me lol

Anime adapted from light novels tends to perform the best compared to anime adapted from other sources (manga, webcomic, games) and original anime. Adaptations from manga is #2; everything else is wayy behind.

Solo Leveling seems like quite an outlier in this regard since anime adaptations from webcomics tend to be among the least popular

The single feature most correlated with success of an isekai was whether the main female character has big breasts and that’s not a joke.

Quote: "If the main female character has big breasts your anime will likely overperform, and if the main female character is a monster girl your anime will likely underperform. Because things aren’t fair."

At one point he was like yes I really do have to go into serious business meetings and present this anime breast data to client companies.

There’s a perception among audiences that pirating animanga that isn’t legally available in your country will prove there’s a demand for it, and lead to it getting licensed in your country, but this isn’t true. Pirating stats don’t actually have much effect on whether stuff gets licensed — because there’s no reliable conversion from people who pirate -> people who will pay to view legally.

Studios get booked for projects 3-4 years out, so stuff for 2029-2030 is getting booked now. There are a lot of reboots/sequels/franchises/reusing-IPs type projects getting booked, just like what western media studios have been doing, because (as with western media) companies want the reliability of IP that is known to be successful rather than the risk of something new.

Namaygoosisagagun First Nation/Collins has burned to the ground. The entire community is nothing but ashes after being quickly consumed by wildfires. They did not have any support from emergency services, and no one offered aid. The community saved themselves by escaping into boats because no one came.

Mishkeegogamang and Cat Lake have lost power. Families are ending up in shelters with nothing. Armstrong, Lac La Croix, Whitesand, Gull Bay, Lac des Mille Lacs are currently in the fires path and all members are being evacuated.

All this loss, all this devastation, and it was entirely preventable.

After steadily underfunding wildland firefighting and purposefully excluding Indigenous wildland firefighters and Indigenous wildfire organizations from wildfire operations, firefighter training, decisionmaking, and resource exchanges, in 2025, Doug Ford slashed the forest firefighting budget.

It's hard to ignore his decision to cut funding and leave us out of adequate fire training (even though we've lived with forest fires for thousands of years—far longer than settlers have been in Canada—and made sure fires like the ones we're all seeing today were prevented through kinisitotēn) when, despite making up less than 5% of the population, we account for 42% percent of all wildfire evacuations in Canada.

And when we are successfully evacuated, we face discrimination and racism—like Kashechewan—because it's always been easier to blame us than it is to blame the true culprit: denialism, corportate greed, and colonization.

The people of Collins and every other impacted community deserve better.

Right now, the AFN is currently accepting donations to help Collins First Nation. If you're able to, please consider donating.

ONWA (Ontario Native Women's Association) is another great place to donate to. They have outreach vans going to motels and inns and offering food, water, resources, and cultural support to those impacted by the wildfires.

Other places to consider donating to are Mikinakoos Emergency Fund, Red Cross, True North Aid, Indigenous Climate Action. You can also send donations directly to Whitesand First Nation via e-transfer ([email protected]) and they request that you add your full name in the e-transfer comment section to receive a tax receipt.

*Before sending money, verify that the appeal appears on an official First Nation, Tribal Council or registered charity channel.

If you can't offer financial support, please consider donating items of need. Moontime Connections is currently accepting drop-off donations. If you live in the Thunder Bay area, Namaygoosisagagun Health Office is also taking in donations! They can also bemailed to Superior Inn Hotel & Conference Centre at 555 West Arthur Street, Thunder Bay, ON, P7E 5P8.

items needed are: food, diapers, medical masks, men’s and women’s joggers (all sizes), children’s clothing (newborn to size 14), children’s shoes, summer clothing, men’s clothing, toiletries (lotion, Vaseline, toothpaste, toothbrushes, shampoo, conditioner, soap, deodorant, etc.), strollers, adult depends-all sizes, dog & cat food

Violence: A Writer’s Guide:  This is not about writing technique. It is an introduction to the world of violence. To the parts that people don’t understand. The parts that books and movies get wrong. Not just the mechanics, but how people who live in a violent world think and feel about what they do and what they see done.

Hurting Your Characters: HURTING YOUR CHARACTERS discusses the immediate effect of trauma on the body, its physiologic response, including the types of nerve fibers and the sensations they convey, and how injuries feel to the character. This book also presents a simplified overview of the expected recovery times for the injuries discussed in young, otherwise healthy individuals.

Body Trauma: A writer’s guide to wounds and injuries. Body Trauma explains what happens to body organs and bones maimed by accident or intent and the small window of opportunity for emergency treatment. Research what happens in a hospital operating room and the personnel who initiate treatment. Use these facts to bring added realism to your stories and novels.

10 B.S. Medical Tropes that Need to Die TODAY…and What to Do Instead: Written by a paramedic and writer with a decade of experience, 10 BS Medical Tropes covers exactly that: clichéd and inaccurate tropes that not only ruin books, they have the potential to hurt real people in the real world. 

Maim Your Characters: How Injuries Work in Fiction: Increase Realism. Raise the Stakes. Tell Better Stories. Maim Your Characters is the definitive guide to using wounds and injuries to their greatest effect in your story. Learn not only the six critical parts of an injury plot, but more importantly, how to make sure that the injury you’re inflicting matters. 

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