Pillowfort.social (An Updated Breakdown)
Alright, strap yourselves in because this post is going to be long, informative, and thorough.
Back in September 2018, I answered an ask with my thoughts on Pillowfort, but A LOT has changed since then and Iâve gone from clueless Pillowfort baby to experienced, knowledgeable user. Pillowfort has become my social media home after 11 years of being on the internet and I want everyone to have a chance to experience what I have experienced there. So I thought Iâd make a new post for 2019 letting you guys know whatâs up!
Disclaimer: This post is not sponsored by, affiliated with, or endorsed by Pillowfort Staff in any way. I just have a special interest in Pillowfort and want to see it succeed!
In this post, Iâll be covering (in order):
The History of Pillowfort
An overview of its awesome features
A way you can join for FREE (with a Google Form)
And some helpful resources for getting started on Pillowfort
Btw, Pillowfortâs official Tumblr is @pillowfort-socialââââ. They also have a Twitter and a Facebook page.
First, a little history:
In November 2015, Julia Baritz first presented her initial concept for Pillowfort as an attempt to fill the hole left by Livejournalâs Strikethrough, something Tumblr never quite managed to do.
In May 2016, Pillowfort launched a massively successful Indigogo campaign and managed to bring in 300% of its initial goal.
In February 2017, the first beta users joined the site via limited sign-ups.
In July 2018, Pillowfort launched a Kickstarter (linked in my original post) and brought in almost $60k by the end.
As of December 2019, Pillowfort is still in closed beta with an estimated open release in 2020 that a small, dedicated team of web developers, moderators, and PR managers are working hard towards. The site has almost 60k users and is steadily growing with the release of the new FREE invitation system (like Ao3 and toyhou.se!) as of November 2019.
For an even more in-depth history WITH LINKS, please see Pretzelspaceshipâs Abridged Pillowfort History post on Pillowfort.
Here are all the awesome features that sets Pillowfort apart from Tumblr:
Communities! Anyone can create communities on Pillowfort and there are SO MANY different ones to choose from. Youâve got, of course, your popular fandoms like DoctorWho, Steven Universe, Marvel, StarTrek, etc. Your creative communities for writing, art, crafts. Identity communities for all sorts of LGBT and queer folks. Communities for animals, for DND, for Nintendo, for podcasts, for roleplaying, for neurodivergents, for spoonies, for positivity, for aesthetics, and a lot of super niche, specific ones too! If you were part of Livejournal or forums, itâs pretty similar to that.
Threaded Comments. All posts have a central location for discussions, compliments, reaction gifs, myth debunks, or added meta to OPâs thoughts for both the OP and everyone else to read. On Tumblr, reblog additions can make posts infuriatingly long on your dash/blog without extensions like X-kit, and as different rebloggers add their thoughts to a post, discussions spread in different directions, becoming fractioned off and isolated. Even if someone corrects misinformation in the notes, because of the maze-like reblogs system, many people wonât see it and will keep reblogging the incorrect info.
Locked Posts. On Pillowfort, there are several options for locking posts that just donât exist on Tumblr. Not only can you make a post non-rebloggable and/or non-commentable with a simple toggle in the new post editor, but you currently have 4 options for post visibility: Everyone, Followers only, Mutuals only, and Private (just yourself). Each post visibility type is still 100% viewable and tag searchable on your blog (or fort, as we Pillowfolks like to say!).
NSFW is allowed! As some of you remember, Pillowfort was under an .io domain, which didnât allow NSFW, but they have since switched to a .social domain, which does allow it. The requirements for NSFW are: you must be 18+ to view/post it, no visual depictions of pre-pubescent minors under 13-15Â (fictional or otherwise) in sexualized positions, and you must click the NSFW toggle on each individual post depicting graphic violence, nudity, sex, or graphic gore.
A Functional Blacklist. Tumblrâs blacklist was only just implemented in the last 2 years and it's STILL buggy sometimes. X-kit and TumblrSavior are great, but they donât work on mobile. Pillowfort has an integrated blacklist that works both on desktop and mobile browsers and can catch the tags of a post only OR the post body (text) AND tags.
TOS that SPECIFICALLY BANS Nazis/White Supremacists. The TOS also bans callout posts, doxxing, degradation, harassing, hate groups, spamming tags with unrelated or offensive material, and slurs against minorities.
A Functional BLOCKlist. On Tumblr, you can still sometimes see a post from someone youâve blocked on your dash, while the person youâve blocked can visit your direct blog URL, keep your posts reblogged on their own blog, and send you anons. On Pillowfort, if you block someone, theyâre gone. They canât message you, they canât see your posts, your posts are hidden on their blog to them, and they canât see your fort even if they go to your direct url. They would have to completely log out to be able to look at your blog; they canât interact with you in any way while logged in.
User Funded means User Led. Because Pillowfort is funded directly by its users (similar to Ao3, Wikipedia, and Dreamwidth) rather than by venture capitalists, it doesnât have to create a model of continual financial upward mobility to please outside investors. It only has to make enough money to keep the lights on and pay its staff. This means no random feature updates no one asked for, no ads* (*Pillowfort wants to add premium paid features in the future that are basically bonus perks to their always free standard features. If that isnât enough to support the site, they might experiment with ads you can opt out of), and no selling your personal data. To Pillowfort, you are the CUSTOMER, NOT THE PRODUCT, and as a community, we get to decide what direction Pillowfort goes in by supporting an indie social media site created by a woman.
A Staff that Actively Listens to Their Users. Pillowfort staff isnât perfectâmost of them can only work on Pillowfort in their spare timeâbut they do their darndest to answer questions, fix bugs, and let users know whatâs going on behind-the-scenes as soon as possible. I am constantly seeing them reply to comments on Pillowfort, Tumblr, Twitter, and email. They also recently started doing community updates and they take periodic surveys from their users to see what they should do next. Even if they donât always respond, they read almost everything users send them.
Reblogs are All Linkbacks to the Original Post instead of Being a New Copy on the Platform. This allows for edits to reflect all reblogs so you can fix typos, add onto your thoughts, make corrections after learning new information, add in pictures or links, or even quote someone from the comment section and feature them in your post! If youâre worried about the potential for abuse, check out this post from Osteophage on Pillowfort. Remember, only the OP can edit the post on Pillowfort and Tumblr used to allow edits of posts from any reblogger. Plus, all posts have a âlast editedâ identifier in the bottom right corner, you can check the comment section to see if the context matches the post, and report any trolls and have them be dealt with. Additionally, when a post is deleted, all reblogs are deleted as well. This allows artists and writers to stay in control of their intellectual property and it allows learning and growth for people in general.
A Friendly, Personable Community. With all the above features for privacy, control, and centralized discussion, plus a communal desire for an indie social media platform to thrive, Pillowfolks are helpful, sociable, or at the very least reluctant to pick fights over divisive views. I know this is more of a personal opinion than a guarantee, but in the ONE year Iâve been on Pillowfort, I feel I have made more connections than I have in the EIGHT long years Iâve been on Tumblr. There is barely a handful of people here I feel I have managed to become friends with, but on Pillowfort I know many people by name; I talk with them directly and we look out for each other.
I love my Pillowfolks and wholly support Pillowfort as a platform. I think if you gave it a chance, you might like it too!
After reading all the above, if Pillowfort is something youâre interested in joining, here is what you do:
FILL OUT THIS GOOGLE FORM
And as soon as possible, you will be sent an invite key. Be patient! Existing Pillowfort users can only generate 3 keys per week. As long as we can reach you without roadblocks, we will send you a link. If you canât wait, Pillowfort still allows you to buy an invite key for $5 on the login page using a secure credit/debit card facilitator.
Hereâs some things you can do while you wait or when you first start out on Pillowfort:
Check out The Pillowfort demo login and search the site! You can look up users, communities, and tags, take a peek at what all the settings pages look like, and get a feel for how things work there while in the demo account.
Check Pillowfort staffâs Pillowfort 101 series.
Check out the Hitchhikerâs Guide to Pillowfort Community. This is a user created community for getting the lowdown on how Pillowfort works.
Check out the Known Issues and Prospective Features List.
Check out CommunityAds. This is a community to find other communities. There is also a HUGE Google doc catalog attempting to find and sort by category many different communities. NOTE: The community is still active, but the last time the Google Doc Catalog was updated was May 2019.
Check out Active_Users, FollowMe, and FollowFriday. These are all good places to start finding general people to follow outside of niche interests.
Fill out your Fort Brochure! A Fort Brochure kind of acts like a BYF, but itâs more specific to Pillowfortâs setup.















