Who here remembers watching their mother getting ready to go out for the evening? The dressing table, perfume bottles, and always black lingerie and a strong red lip. December 10 7:30-9:30pm at Jenette Bras EASTSIDE receive 10% off when you purchase an item from both @besamecosmetics and us. Come on gals, let's get really dressed! #jenettebraseastside #easthollywood #besamecosmetics #holiday2015 (at Jenette Bras)

Oh my. An early holiday arrival from @mimiholliday which is beyond stunning. Lace and satin halter bra, boned waspie suspender belt, and thong featuring covered buttons down the front and back which are not 'just for show.' Full lingerie set inquiries only. #lace #lingerieaddict (at Jenette Bras)

Fruit Bob, Bob, Kurt, and Elvis. The boys are back in town. #fabfour #nobeige #thealphabetstartsatD (at Jenette Bras)

ELVIS has finally entered the building. Come quick, doubt he'll stay long. @mariejolingerie 32-36D-E (at Jenette Bras)

Jewel Green 'Couture' from @primadonnalingerie is awaiting you. #justarrived #fall15collection (at Jenette Bras)

Hey, grrrls! It's Sunday Farmer's Market time outside #jenettebrasPasadena and 2 blks west of #jenettebrasWestside. Bring a bag of produce and get 10% off your purchase. #ShopsonHolly #oldpasadena #indiepas #enjoypasadena #sawtellejapantown #westLA

Flash SWIMSUIT SALE through Sunday! 30% off all swimwear from PrimaDonna, Seafolly, Empreinte, Lise Charmel, Marlies Dekkers & Lenny Niemeyer. #laborday #labordayweekend #sales #brafitting #bikinis #thealphabetstartatD

New and improved website launched today! www.jenettebras.com | Thank you @andresjcruz tech geek/new papi and @winsomebrave design faeries. Photo credit @boudoirrougephoto Model @giagenevieve

We did it! Thank you to my incredible #jenettebrasGals: Misses Sarah, Sasha, Maisie, Tiara, Agueda, Michelle, Jessica, Corinne, Emily, Sierra & Traci - open-hearted women I am honored to know. Shout-out to all my Westside schleppers who will never have to cross the 405 again, and to the crazy women these past two weeks who saw this pink apparition while stuck at Santa Monica & Sawtelle (aka Road Rage Rodeo) and made a U-turn! And of course, @aaronnoble The Man Behind the Rack, who's still fixing stuff, cuz we don't open for at least another 45 minutes. Onward.

With a little less than two weeks before we open JB WESTSIDE, @aaronnoble AKA The Man Behind the Rack, flew off to install a show of his (non-bra related) work at the Honolulu Museum of Art Spalding House. On the lawn outside the artist-in-residence cottage was this sculpture: DROPPED BRA by Tom Wesselmann, a founder of American Pop Art. Talk about Kismet! Or there is No Escape. #popart #contemporaryart #lingeries #thealphabetstartatD (at Honolulu Museum of Art Spalding House)

When scouting locations for our newest store, Jenette Bras WESTSIDE, we thought it might be near to impossible to find an interesting old building in this younger, dingbat, stucco-crazed part of the city. It did take a lot of hunting, but it was worth it! The building we fell in love with sits on the Southwest corner of Sawtelle and Santa Monica Blvd and is over a 100 years old - eons in LA years. Digging a little deeper into the city's fascinating history, I discovered that this corner was part of the town of Sawtelle, CA founded in 1896 by the local manager of the nearby Veterans Home, and didn’t officially join Los Angeles until 1922. The rich soil attracted Japanese farmers and small merchants, and without the racially restrictive covenants of other nearby neighborhoods, they purchased small homes. Today the area is called, ‘Sawtelle Japantown and Jenette Bras sits on the northern border of this great neighborhood. Although neither of these photos show our exact building, they give you a great idea of the block in the 1900s. The top photo from 1906 a few blocks west of us - 'Oregon Ave’ now called Santa Monica Blvd. The bottom photo is the actual intersection of Sawtelle and Santa Monica circa 1900! The photographer is shooting with his back to our building. #jenettebras #jenettebrasWestside #sawtelle #sawtelleJapantown #westLA #losangeles #history #issei #nisei #sansei (at Jenette Bras 11300 Santa Monica Blvd)

Stop photobombing me, Dora Maar. (at Musée Picasso Paris)

The San Gabriels and San Berdoos. Best viewed from a porch swing after a hot Summers day. #eastHollywood #virgilvillage #losangeles

Newest arrival for High Summer is Aurora in geisha. Pretty and fresh. 30D all the way up to 44I in full cup (shown) and 30-38D-F in a plunge style. (at Jenette Bras)

The Bra Cup Theory of Relativity or Why My Dcup can Beat Up Your Dcup: Here's the same bra in sizes 30D, 32D, 34D and 36D (top to bottom). As the band gets larger, so does the cup in its volume and circumference, make cup relative to band. The letter is just a symbol gals (and fellas) which represents an indeterminate area based on set of ratios that I cannot even begin to understand. After all, it ain't called Goldstein's Theory of Relativity. #brafitting #engineering #jenettebras #thealphabetstartsatD (at Jenette Bras)