oh, there's a paywall...

Louis B. Mayer, the founder of the Louis B. Mayer Pictures Corporation, which would later merge into Metro-Goldwyn-Mayer (MGM), established the Academy of Motion Picture Arts and Sciences (AMPAS) in 1927. Mayer's purpose in creating the award was to unite the five branches of the film industry: actors, directors, producers, technicians, and writers. Mayer commented on the creation of the awards: "I found that the best way to handle [filmmakers] was to hang medals all over them ... If I got them cups and awards, they'd kill themselves to produce what I wanted. That's why the Academy Award was created."

In the wake of a 1926 union agreement between film studios and technicians, Louis B. Mayer, the production chief of Metro-Goldwyn-Mayer (MGM) and one of the most powerful people in Hollywood, sought to strengthen the position of the studios in future union negotiations. [emphasis mine]

All major Hollywood awards are a popularity contest, that potential nominees have to put themselves up for, and the winner isn’t necessarily who is most liked so much who has the most money to spend on campaigning to remind voters, many of whom do not even watch or listen to the potential nominees ahead of both nominee and winner voting, why they should win. And the Emmy’s specifically, are nominated not by show but by episode! Entrants submit one episode that they feel best reflects their season of work—which for directors or writers who are only directing one episode a season makes some sense, but is also the case for actors, including mains. Nominees and winners create the taste by winning, and win by cultural or in-circle taste, creating a circle-jerk of prestige.

GIF COLORING CHALLENGE!!! tagged by @firstprinced (retroactively hehe thank u) oh, heated rivalry with your dark ass yellow ass scenes<3 plus 1 sneak of a random scene. genuinely oh my god these still even look mid but. its better than what the show gives us!

thank you for the tag @hollanderdiaz <3 GIF COLORING CHALLENGE - show gif with and without coloring