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This is so wholesome! And I love that the release of Project Hail Mary and the timing of the Artemis II launch crossed so we can get content like this. It's a great time to be a space fan!

She and her brother could not be people. They had to be something more.

The reblog chain is one of the things that makes Tumblr unlike anywhere else. All the notes on reblogs are attributed to the original post, no matter which branch people actually liked or reblogged. We want to keep encouraging conversations, and give contributors the recognition they deserve. 

Soon, you'll be able to like, reblog, or reply to any part of a reblog chain, and that note will go to that reblog's author. Each reblog will have its own counts, instead of one aggregated number from every version of the post. And yes, you’ll be able to like multiple posts in one chain.

If a reblog doesn't add anything, the love flows up to the last person in the chain who did. Your post doesn't lose notes just because people spread it quietly.

Past notes will stay on the original post — we're only changing what happens from here on out. Retroactively re-attributing all of them would be... a lot.

We rolled out a significant change to how notes work on reblogs, and the reaction has been strong. We're not going to pretend otherwise. 

First things first: We're reversing the change. Your feedback in comments, emails, and especially reblogs, made clear that the rollout created problems we need to address before moving forward. We also should have communicated this differently from the start, and we didn't.

We still believe there's a better version of how reblogs can work. One that gives every voice in a chain the credit it deserves. But we want to get there with you.

In the coming days we'll share more on how we plan to do that,  including ways to work directly with some of you on this and future changes before they ship.

This is trying to implement something from completely different ecosystem into a platform that wasn't designed for it. The whole thing about tumblr threads is that interactions always add up the whole tree. It's made to be comment reblogged and it's made to have all those interactions to add up. This divides the interactions into small unrelated chunks and it subtracts from the experience.

If you want to find some here are two. 1 2

I highly recommend sending a support feedback form to Tumblr to show we are very serious when we say we don't like it.

Here are some tips for doing one. Be polite. If you are rude they won't listen and your concerns won't be treated seriously. It's a corporation, it doesn't actually care about the people using Tumblr. It cares about money. I have seen people say this update is a ploy to try and get more more people to buy blaze and I 100% believe that. So make it clear that this change will cost the company money.

Here is an example of what I sent:

I think the recent changes to Tumblr will negatively affect Tumblr as a whole. Due to notes not always being seen by the original poster it can discourage posting especially of creative works. It will also make people far less likely to reblog posts as it could steal notes from the original poster; as reblogs are the main form of visibility it will be harmful to engagement with the site. This could lead to less posts being made on Tumblr and further less time spent on Tumblr as a whole.

This update would harm communities especially with those who are creative leading them to seek places where they can see all the support and everyone can interact without fear of taking away support for the original creator such as Reddit and AO3. Tumblr is nothing without these communities so isolating them would only cause more harm to Tumblr as a whole.

This updates reminds many of Twitter or X and that social media sight is slowly failing. While not all of it can be blamed by this interaction style some of it definitely can be as it fails to create a tight community making it easier to abandon the site when they no longer like it.

Until this is removed from Tumblr I will not pay for blazes or premium.

Thank you for reading my concerns.

Remember if you make threats to be willing and able to follow through with them. Be prepared to do a blackout and boycott. Show that we are serious.

This new update kills that. It kills the connection between us. Instead of blogs with more followers sharing someone’s work, it’ll feel like the work is stolen. Smaller artist and writing blogs will see the work they put so much effort into get more notes on someone else’s blog while they only have 1 or 2 likes.

The announcement post, at the time I reblogged it, had around

2k comments

24k reblogs

13k likes

When I came back to Tumblr a little while later, the announcement post's notes had dropped significantly:

While my reblog of that post, now has its own notes AND comment section, completely separate from the OG post:

This means that the new feature is active at this very moment and that this is how it works. And it sucks.

This new reblog system GUTS original posts. Interactions and engagements can no longer be properly tracked. If an original post breaches containment, it REALLY breaches containment. Unless you feverishly check every reblog of a reblog of a reblog of a reblog manually, you won't know how your post is received.

This especially hurts creatives, who rely on engagement and numbers for the art, photos, videos, whatever else they post. They NEED to be a part of this, Tumblr, you can't bar the original poster from their own post's growth. It's disrespectful. It makes no sense.

If you disagree with Tumblr's decision to ruin creatives' post engagements and reason to post on this site, reblog the original post (linked far above), comment on it. Don't threaten, but be clear about why you disagree. Also send them your feedback through their support. Be loud about this.

Edit:

@changes blog <- Only comment on and/or reblog Changes's reblogs about this new feature! The engineers won't otherwise see or read what you have to say.

JUST adding the ability to reblog from anywhere in the thread (thus saving us the trouble of going up a poster to remove a reblog we don't want/need, such as sometimes I go up a reblog to not carry on a ping someone did to me, as that doesn't need to follow the post everywhere)? Cool. We were already doing that kind of stuff. People have up-chained to remove additions since time immemorial on this hellsite. This would literally have just been a time-saver button.

JUST adding in a comment-adder getting notification ALSO if their addition was reblogged (and NOT removing the notification/notes from the original post), so that OP and the commenter get notified? Yeah okay. Nothing would have been taken away from anyone, and this would actually add a function that would allow commenters to respond to people who reply to them, even if the person didn't reblog directly from them. OP would also see, so they could also be in the conversation they started. No one gets cut out of the conversation if they've added to it. That would be neat.

But to cut OP out of the conversation if someone reblogged from them and commented?? what kind of hot garbage?? what kind of drug-induced hallucination created this community-killing change? Who on earth approved this? What was the goal of this move?? You could have done something good and useful with your time instead of pissing on your poor userbase and calling it rain.