Mar 6, 2019
So what?
âBEING CAREFREE IS F*CKING BRUTALâ says Matthew Healy, The 1975 vocalist, in an interview about their new album. This tackles the social issues that deserve attention more than just how it is actually being addressed nowadays. We are living in an era where âIDGAFâ has become a big fad, where apathy is romanticized and not being concerned about these is âcool.â As a movement leaning towards social change, this campaign seeks to encourage the youth to give a d*mn on the things that actually matter. We envision a breed of critical thinkers where general welfare is the utmost priority.
