Something Tumblr has failed to understand in its quest to become solvent.
Is that user surveys would probably help in providing things people would actually pay for!
--I would pay up to $5 a month to be able to list my crochet for sale in-app. I post the photos and information and indicate it's a sales post, Tumblr provides the "buy here" link.
--I would pay $30 a year for ad-free, but not $70.
--I would pay $1/mo to have a second user icon, and while $1/mo isn't much, it adds up. Indeed, back in the LJ days it was really common to pay for extra icons for your RP accounts so your character could "make facial expressions."
--that $70/yr? I'd pay that if it included one free Blaze per month, no ads, and three user icons.
I would pay to help keep the lights on if they gave me something I felt was worth paying for. But they don't seem to understand that payment needs to have value added, and "we're doing weird coding stuff nobody wants" is not value added.