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Mere months after introducing Location Beacons, we’re now updating our Proximity Beacons with new hardware and firmware, as well! We added programmable NFC, made it 30% more energy efficient (which allows improved responsiveness without compromising battery life), and it’s the first beacon on the market sporting Nordic Semiconductor’s latest nRF52 chip, the most advanced BLE chip yet. All that value for the same $59 per dev kit of three Proximity Beacons, further reinforcing their position as the most cost-efficient beacons available.

Pre-order new Proximity Beacons Shipping starts later this July