Jan 21
me: bella ive imprinted on Tool
DM: I'm so glad you all love him so much and I'm absolutely gonna break your hearts someday
me: dont kill him!!!
DM: i can do worse things than kill him
me: you're gonna make him racist??
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me: bella ive imprinted on Tool
DM: I'm so glad you all love him so much and I'm absolutely gonna break your hearts someday
me: dont kill him!!!
DM: i can do worse things than kill him
me: you're gonna make him racist??
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Urban Plant Growers
Their slogan resolves the fear that any small changes you make won't benefit the planet. Urban Plant Growers make growing plants at home sound simple and accessible. With this slogan they make their customers believe that they are a very sustainable brand and they care for our planet.
Their website is a good and well explained guide to how to grow your plants, take care of them, harvest and even what to use them in when cooking.
I like the variety of logos, where a leaf is the main element and plays a role of a brand mark.
Collection=Interpretation
Here is my mood board for this project. I wanted to use a large font and abstract lines to illustrate water.
I also wanted to do something photo-based for this project, such as taking a picture of wet clothes on someone, squeezing water out of clothes, or using all the glasses we have to put them in the shape of clothing items, and then writing down the number of glasses needed to hold all the water needed for one item.
Visom
Age: 123
Gender: Male
Race: Wood Elf
Level: 3
Class: Monk, Subclass: Way of the Four Elements
Alignment: Lawful Good
Qualitative Issues - Reading Response
This reading was interesting because we all know the conventions what shape, color, and lines mean when we perceive them in our everyday life; but may not be aware of them when we design them ourselves. The most interesting example was the food pyramid. Everyone knows the food pyramid, but it is rarely questioned when most of the time it is contradictory in some sense. Pyramid historically mean the more valuable the item, the less of it there is; so then the top of the pyramid hold the most valuable items that also have the least numbers. However the food triangle usually either has the foods that are the best to eat at the top when we should be eating those the most, or the best food to eat at the bottom when they are the most important. Even though it goes against what we think a pyramid should symbolize, the food triangle is still prevalent in these forms.
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Group Roles
Each of us had different roles especially me and Emily from everyone else in the group. Sophie, Alana and Joanna worked on the illustrations whilst I worked on the posters, typography designs and text for the video and Emily worked on some illustrations and shooting/photographing for the film.
Immigration
referring back to our brief again, we realised we still had the issue of integrating ‘immigration’ into our project. We found out from the stall holders that the market stock comes from all over the world. I spotted a link here in that this fresh, amazing-value fruit is underrated because people don't know enough about it, much like immigrants themselves and how they're portrayed in the media - often underrated.
to show this visually Jen suggested we try double exposing fruit and countries so I made these:
I think they look quite aesthetically pleasing however as our target audience is students I think it’s really important that we have a really strong clear message and I'm not sure this does that. Maybe some anchorage like text could make it more clear.
After showing this to my group, Jen suggested I put the green background colour that she has designed our stickers to have on this so that they link.
At first it made the font colours which I had chosen from the mango itself with the eyedropper tool all clash against each other and look sickly. Below is the logo after I changed it to the inverses colour of the background, but it looked even worse.
I then changed it to black but I think it looks to dark compared to the rest of the image and so I tried it in white which looks a bit better especially because i made it a gradient so it blends to white.