#twitterfeature

TWITTER FLEETS Are Stories Like Instagram And Facebook Have, And Disappear After 24 Hours

Twitter to push for changes at the social network-Twitter’s test arrives shortly after activist investor Elliott Management Corp. took a stake in Twitter to push for changes at the social network. The investment firm believes Twitter isn’t living up to its potential and its CEO Jack Dorsey — who the firm wants replaced — is distracted by his side projects and by his other CEO job at Square. Twitter is also seen as having lagged behind on innovations. While other social networks have adopted popular features like Stories, Twitter has remained focused only on its core product.The company says it will use the Brazil test to better understand if Fleets help users become more comfortable sharing on Twitter, a perennial problem for the post-in-public social network. (Last year, Twitter even invented a new metric — mDAUs, or Monetizable Daily Active Users — in order to make its user numbers look more attractive to Wall Street investors, who have been disappointed with Twitter’s slow user growth.)