#tands

Being one of the most dynamic and competitive industries to date, eCommerce is evolving under the influence of technological development. Let’s discover the top 5 tech trends changing the eCommerce industry right now:

👩🏻‍🦰 𝗛𝘆𝗽𝗲𝗿-𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻 The core concept of personalization isn’t new to eCommerce, and now the industry is approaching the next level of its evolution. Hyper personalization stands for instant and real-time data analysis to suggest the perfect-match products and services here and now, depending on both current and historical data.

🕶𝗔𝘂𝗴𝗺𝗲𝗻𝘁𝗲𝗱 𝗮𝗻𝗱 𝘃𝗶𝗿𝘁𝘂𝗮𝗹 𝗿𝗲𝗮𝗹𝗶𝘁𝘆 Giving your customers an opportunity to try an item virtually or take a shop tour using a mobile app is another way to deliver a cutting-edge experience. In 2022, AR and VR features are becoming top tools to drive engagement and reduce the number of returns.

🎤𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗔𝗜 𝗮𝗻𝗱 𝘃𝗼𝗶𝗰𝗲-𝗯𝗮𝘀𝗲𝗱 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴 Conversational AI is on the rise, along with voice-based search and shopping. So, having a smart chatbot on your website or mobile app isn’t only trendy - such a relatively simple tool will help you get to know your customers better, boost their shopping experience, plus save operational costs.

🛒𝗛𝗲𝗮𝗱𝗹𝗲𝘀𝘀 𝗲𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 Switching to headless eCommerce is another way to deliver a close-to-native shopping experience while using a browser. Following this concept, more and more retail companies migrate their frontend to a progressive web application, leaving the backend on the CMS previously used. Such an approach adds more flexibility to the design you can embed, plus promises better SEO performance.

📊 𝗗𝗮𝘁𝗮-𝗱𝗿𝗶𝘃𝗲𝗻 𝘀𝘂𝗽𝗽𝗹𝘆 𝗰𝗵𝗮𝗶𝗻 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 Customer experience in eCommerce should always be holistic - from the first landing on a website to getting the order delivered. As for the latter, getting started with data-driven supply chain management is a way not to only boost customer satisfaction but also cut operational costs and become more sustainable. 

Feel ready to follow any of the trends above? Let IdeaInYou help you with the technical part of the job. Write us now to get started!

Soon I will be with you again.

You will be in my arms, and I in yours

I won't have to sleep alone. Not for a while anyways.

I won't have to suffer alone. I won't even have to suffer.

You have this way of making the worst seem like a small bump in the road.

Soon we will be together again.

“I won’t treat you like you’re typical.” -@teganandsara

Tonight I had the time of my life dancing in the rain with my love and a bunch of strangers. 🎵🎶