#split testing

It’s split-testing. Here’s The Wikipage. Wiki can tend towards the jargonistic, so to explain: it’s just taking two slightly different versions of Something, and showing them to an audience sample to see which one is liked better by your audience. Like op says: this is great for telling you which is liked better but, unless you take steps to counter it, it doesnt tell you anything about the Amplitude of the like/dislike.

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A/B split testing is an indispensable part of digital marketing and a necessary process that every campaign must pass through to boost effectiveness and conversion rate. Subjecting your landing pages, email copy or call-to-action buttons to A/B testing will throw light on the behaviour of your audiences and understand what makes your prospects click and convert. A study by MarketingProfs revealed that A/B split testing is the most effective method for optimizing conversion rate, whether for B2B or B2C landing pages.

Conducting A/B Split Testing in Amazon helps you to understand the picky shoppers. Perform Split Testing for your product image with amazon split testing tool Helpfull following these steps. For more information, visit here: https://helpfull.com/amazon-split-testing

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