Communist communications ever since Mao took over China (and the CCP before that) almost always follow this kind of formulation, called ććł (tĂfÇ), which literally translates as "watchwords" or "slogans." [...] The purpose of the sloganeering is actually to do a kind of political engineering through carefully selected and weaponized words that are easily memorable and that hijack the critical thinking faculties of the people who both hear and repeat them so they'll advance the Party line. [...] In his amazing analysis of the CCP in the early 1950s, just after Mao took power (in October 1949), psychologist Robert Jay Lifton referred to what amounts to tifa as "thought-terminating clichĂŠs." That is, they're slogans (or clichĂŠs) that have the power to turn off your ability to think clearly about what's being said and implied and to just go along with the political messaging rather than to question it. [...] The statement "nobody is illegal on stolen land" is very sophisticated as tifa because it contains three mystifications in just six words: 1) "Nobody is illegal" confuses the distinction between being a human being of basic human dignity and being a citizen of a country or legal visitor there; 2) "Stolen land" confuses the legitimacy of the country in question; 3) The idea of being able to be legal or illegal if the country itself is not legal because it is "stolen land." This is distinct from the idea of the land itself being stolen because it conceptually bridges the concept of legality and legitimacy of the country. [...] To fully engage a six-word tifa through explanation, discussion, and argument to try to break someone free of it might take 50-100 thousand words worth of effort by the time all is said and done. (Another example: "trans women are women"; look how much effort that one has taken!) [...] These rhetorical traps not only put critics in a bad, weak, and likely losing position from the start, but they also invite adopting a reactionary or chauvinistic stance as the only possible reply (e.g., "we aren't colonizers; we're conquerors" or "illegals are illegitimate"). This feeds the strategic principle of "your target's reaction is your real action" upon which these manipulative movements gain the most ground. [...] Notice that through the application of tifa as a form of political warfare (public opinion warfare, specifically), any idiot (including the average Billie Eilish fan) can ensnare any good-faith actor in this very sophisticated political warfare device even without understanding in the slightest how it works, dragging them into either confusion or arguments meant to be fought on losing ground for the good-faith critic. You don't need a sophisticated political warfare operator to make this happen. Furthermore, notice that any idiot who falls for the tifa here will actually repeat it, making the slogan campaign viral so that it is mostly being fought out not by experts but by masses of laypeople who know there's a fight but who aren't properly equipped to deal with it. This is why it is an example of "public opinion warfare" as one of the CCP's "three warfares" doctrine styles. [...] Since the late 1960s, almost all "New Leftist" activism in the West runs on a Maoist-Marxist engine, including the heavy use of tifa sloganeering as a form of rhetorical and political warfare. Most of what we engage in today with their B.S. rhetoric is tifa. So these "thought-terminating clichĂŠs" (tifa) are very powerful and sophisticated political warfare tools that we all encounter every day. The only way to beat them is to identify them for the manipulations they are and explain them as best we can so that people are more likely to identify them and less likely to fall for them, and also to help people out of the ones they're already caught in and under the spell of.
-- James Lindsey, on the recent spectacle of Billie Eilish lecturing 300 million Americans on "Le Stolen Land" at the Grammy Awards
