it is studium, which doesn't mean, at least not immediately, "study," but application to a thing, taste for someone, a kind of general, enthusiastic commitment, of course, but without special acuity.[…] The studium is that very wide field of unconcerned desire. of various interest, of inconsequential taste: / like / I don't like. The studium is of the order of liking, not of loving; it mobilizes a half desire, a demi-volition; it is the same sort of vague, slippery, irresponsible interest one takes in the people, the entertainments, the books, the clothes one finds "all right.
Camera Lucida: Reflexions on Photography- Roland Barthes (1979)


















