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ID: 119132

Date: Tuesday, March 10, 2020.

Number of words: 333

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Theoretical perspective of selfie and narcissism:

Narcissism is not just a single trait, but a confluence of several related qualities:

1-self-sufficiency: feeling that you can do it on your own and that you don't need others.

2-Vanity: Concern for appearance, and a propensity to admire your own physical look.

3-Leadership: Believing that you should have power over others, and being willing to exploit others if necessary.

4-Request for Admiration: Exhibitionism, feeling entitled to special status or privileges, and feeling superior to others.

Not everyone who scores high on the overall narcissism scale automatically shares all of those qualities.

Some researchers from America examined a sample of American men and studying samples of adults from Poland—both men and women, measuring narcissism and selfie-posting behavior. The results showed that overall, women posted more selfies than men did.

Thus, the researchers examined these different facets of narcissism to see which ones were most correlated with selfie-posting. They released that the existence of a significant correlation most certainly doesn’t mean that everyone who posts frequent selfies is a narcissist, it can explain only a small amount of the selfie-posting behavior that we observe on social media. Nowadays, this digital media extremely popular in today’s society and it has become a part of everyday life. Users can create their own profile and share personal information about themselves, including selfies.

celebratory culture in the internet:

Celebrity culture is a symbiotic business relationship from which performers obtain wealth, honors, and social power in exchange for selling a sense of familiarity to audiences. They get Enormous salaries are commonplace, Multimillion dollar contracts for athletes, singers and actors in comparison to their revenues from advertising.

Example: As many artist, the first female model from Saudi Arabia known as model roz, she always promotion in her posts or selfies about hair vitamins, shoes, lenses, etc.

Finally, I think the people who always posting-selfies are with a narcissistic personality. This related to the development of digital media and advertising as the celebrities do.

References:

https://www.psychologytoday.com/us/blog/close-encounters/201508/what-is-the-real-link-between-selfies-and-narcissism

https://www.sciencedirect.com/science/article/pii/S0191886915003256

کارگاه آموزشی آنلاین مسئله شناسی ارتباطی و مدیریت راهبردی دغدغه های ارتباطی در روابط عمومی

دکتر حمید شکری خانقاه

Analyze Jeff Domansky tweet:

Who is Jeff Domansky:

He an accomplished CEO with experience in PR agency management, business profitability, new business development, client service teams, managing staff & operations for several leading agencies. Other experience in PR consulting, crisis management, social media and content marketing strategies, and writing. he Created The PR Coach, an online PR resource with 8,500+ tips, insight and a blog for PR, social media professionals and business. Specialties: Public relations agency management, strategic PR, crisis management, consultant to senior management, media relations, media training, writing, blogging, content marketing, social media strategies.

Jeff  Domansky activity on Twitter : 

 Number of tweet: 154 from 10/10/2016 to 25/10/2016.

The tweet between 14 to 10 tweets every day. His tweet is interesting, clear message, and short.

His Tweets contained three sides, they are public relations, marketing, social media, and some news. As follows:

19 percent of the tweets contained the news. These News include  18% photo, 17% links, and 19% hashtag. 

72  percent of the tweets contained the public relation& marketing detail. These  details include 58% photo, 56% links and 71% hashtag.

35  percent of the tweets contained the social media details. These include 26% photos, 25% links, and only 5% hashtag.

Also, Domansky used five elements in his tweet. They are:

The hashtag in all twee, It reached 58 percent ( 346 hashtags), that may take more active of the tweet. The three most hashtag I observe in his account are SMM # #PR #contentmarketing.

The existence of links, It reached 19 percent ( 112 links)

Photos, It reached 19 percent ( 114 photos )

  Mention It reached 4 percent ( 27 mentions )

  Only 2 video.