If you haven't already noticed - we've had a £40,000 makeover!
We've just finished invested more than £40,000 into a new look for our brand to prepare us for future growth within the UK’s green economy. This is our latest round of inward investment as we targeting expansion within the UK’s robust green economy.
Green jobs and the growing number of green focused businesses are a bright sources of optimism in the UK’s static economy. Environmental and low-carbon business now makes up 8% of the UK’s GDP and has provided a third of the growth the UK economy has managed to squeeze out over the past few years (CBI report, The Colour of Growth: Maximising the Potential of Green Business). There are now nearly 1 million people employed in green jobs, from bio-fuels and electric car manufacturing to wind turbines and recycling. More than 25,000 jobs were created in 2011.
So, as well as the £40,000 new branding we've just finished a £150,000 upgrade of our Dukinfield (Manchester) operations unit, a £250,000 investment in a bespoke IT system to track every pallet that enters and leaves our premises and £100,000 on new fleet vehicles.
We've rolled out our new brand identity across premises, fleet, stationary, website and social media channels (including Twitter and right here on Tumblr!).
Here's the new logo - do you like?
And we've put it on our trucks - front and back...
And our website...
Mark, our partner in PH Pallets, says: “Our new identity better communicates our reputation, quality, service and ambitions. We’re a modern, technology-led, professional recycling company and our investment in re-branding is vital to our future growth.
“We’re in a great position to offer a trusted and valued service to our growing base of customers. In a struggling economy recycling makes absolute sense – it saves time, raw materials and costs – and nowadays most waste material is a commodity. Using waste wisely makes for good business and a strong economy, which is why we’ve been able to invest when other industries and businesses are tightening their belts.”
It's all good and very exciting to be part of an innovative green economy and recycling industry.










