Adobe's State of Create Study
Did you know that over 50% of the people involved in Adobe's study considered creativity to be stifled by education?
View the complete study here.
Adobe has a similar goal to me: to increase access to creative tools and to promote creativity for everyone. Â This study was conducted to find out more about attitudes and barriers towards creativity, and it has allowed me to use real statistics in support of my beliefs about creativity. Â For example, the main reason why people do not create is because they have not got access to tools. Â Adobe's definition of "tools" may be more software-oriented, but this means that addressing the problem of tool access will have a larger impact on creativity than solving other barriers to creativity, such as the understanding of technology (less than 10% of people considered this a barrier, interestingly) Â
I will be using certain parts of this study to create an infographic which can quickly and effectively communicate why we need to promote creativity and why increasing tool access is a great way to do that.










