Top Posts Tagged with #interactivity outcomes

Chen and Yen 2004

#MIS POV #content analysis #System interactivity #interactivity dimensions #interactivity outcomes #website quality #quality #3 star journal

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Merrilees and Fry (2003)

#Marketing POV #survey #perceived interactivity #interactivity dimensions #interactivity outcomes #trust

McKenna and Bargh (1999)

#Communication POV #literature review #Social interaction #interactivity outcomes #self acceptance #coming out #decreases estrangement #decreases loneliness #decreases depression #liking #Acceptance #social circle #social #meeting face to face

Ghose 1998

#Marketing POV #content analysis #System interactivity #interactivity outcomes #website quality #quality #scale development #3 star journal

Bezjian-Avery et al. (1998)

#Marketing POV #Experiment #System interactivity #interactivity outcomes #interrupts persuasion #persuasion #inhibits visual processing #processing #less purchase intentions #purchase intentions #intentions #less time spent #time #3 star journal

•18+ Adults Only

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Wunderman 1994

#Marketing POV #interactivity outcomes #relationship #relationships #intimacy #loyalty #bonding

Rafaeli 1988

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