#imbibelive

Attracting thousands of visitors each year to Olympia London, Women In the Food Industry co-founder Mecca Ibrahim went along, keen to discover the latest trends.  She didn’t quite expect to see that the future of the drinks would mean less alcohol, more sustainability and an industry catering to future drinkers looking to get their kicks less intoxicating ways.  

Awesome @emporiabrands products on show at @imbibeuk too, from @chairmansreserveuk (and the new tasty 1931 😍) to @batangatequila, @stregaalberti to Nardini 💪 #innovation #imbibe #imbibelive #london #spirits #rum #rumlove #grappa #aperitivo #tequila #batanga (at Olympia London) https://www.instagram.com/p/BzbI6mvpfEQ/?igshid=54balgg0agnp

Serving up @teeling_whiskey in THE best way possible #MarslandPose #Teelings #imbibelive #london #whiskey #irishlove (at Olympia London)

Day two highlights of @imbibeuk Live. Lots to work on!! #imbibelive #spirits (at Olympia London)

Back to Manchester. Tomorrow sees myself head to Chester to see my fave @ladyleonie and visit my accounts, before showing off @riddles_emporium to @stuartgregor of @fourpillarsgin 😍 #imbibelive #manchester #travel #train #chester #gin #liquorandsundries

A post @imbibeuk #negroni in @maverickpizza on Buckingham Palace Road. It’s been emotional! #gin #campari #vermouth @thevermouthambassador #imbibe #imbibelive #pizza #umbrella #rosemary (at Maverick)

@imbibeuk never fails. Every year I see all my best people, drink the best of wine and spirits and get to go home with some swanky stuff to try out. Coming from a hospitality background I always love to think of new ways of creating a possible healthy drinking culture. I'm pretty sure it's possible. 😄 - - - @caskforit @bulleitwhiskey @fevertree_uk @deadmansfingers #imbibe #imbibelive #spirits #wine #booze #healthy #healthydrinking #freebies #london #londonlife #londongirl #drinks #bars #hospitality (at Olympia London)

All done for another year at @imbibeuk Live #london #imbibelive #trade #spirits (at Olympia London)