Flexible Accumulation
This image is a great example, because it shows us how most of the world and especially America's goods come from companies in China.
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Flexible Accumulation
This image is a great example, because it shows us how most of the world and especially America's goods come from companies in China.

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THE PATH OF THE PINK BACKPACK
History of Target and Wild Fable
The pink corduroy backpack is a target and wild fable creation.
Target, originally Goodfellow Dry Goods, was founded in 1902 by George Dayton. In May 1962, the new discount store had its grand opening with the transformed name of Target.
Wild Fable is a fairly new clothing line by Target. Created by 23 year-old designer, Cassidy Glynn, the line made its debut August 3rd, 2018.
Backpackâs Manufacturing Location
This was fabricated in Cambodia - A Southeast-Asian country neighboring Thailand, Laos, Vietnam, and the Gulf of Thailand. As of June 8th, 2018, Target reports to have 24 different factories located in Cambodia alone. Target is also one of the top brands sourcing from Cambodia.
Itemâs Impact on My Life
The backpack was imported from Cambodia and eventually found itself located in a local Target store close to my home. Easily accessible, I was able to find and purchase the item within a few minutes. The backpack is essential to me fir carrying supplies for my studies and small items that I may need, such as: lip balm, phone, earbuds, and a wallet.
I use this item almost everyday and it makes a huge difference in my life. Carrying my items to class would be incredibly difficult without this backpack. Not only does it serve a purpose during my studies, but I also use it for a quick night over a friendâs house or taking a day trip. In addition, it is cute and stylish which makes me feel good when I am wearing it.
Itemâs Impact on the Lives of Those Directly Manufacturing
In 2016, 31 percent of Cambodiaâs economy derived from manufacturing. One of the most essential sectors to Cambodiaâs economic growth is that of garments which supplies about 635,000 jobs. Making up the majority of merchandise exports, the garment sector reeled in the equivalent of 8.02 billion U.S dollars in 2017. For the Royal Government of Cambodia, that is the exact growth it is looking for as per its goals of reaching middle-income economy by 2030 and high-income economy by 2050.
Employees in these factories are heavily overworked and are threatened into doing so. Fixed-term contracts are temporary and have the option of not being renewed, which is the main method used to scare workers. Excessive-overtime is non existent in only 5% of factories. The most impacted are females as they make up 90 percent of the workforce in this industry.
But what location exactly are they being most affected? According to Clean Clothes Campaign, âThe garment industry is concentrated in and around the capital city, Phnom Penhâ - 13 of the 24 target factories are fixed in Phnom Penh. However, the factories in Cambodia are largely controlled by foreign investors including China, Taiwan, Singapore and Malaysia. It is evident that Target is not ignoring the conditions taking place. Target has made reports of uncovered issues found in factories across the world, with 25% of audited Chinese factories maintaining excessive work hours.
Overall, the manufacturing of this item had a positive impact on those directing the system of industries, but ultimately negatively affects those directly making it. Female (and male) workers are being overworked and are not receiving enough nutrition to withstand conditions which often results in fainting. In Cambodia, they usually travel from rural areas in order to make an income and provide for their families. With low wages and poor conditions, this proves to be a major strain on the lives of Cambodian factory workers.
No matter how good your video ad content is, without the right YouTube advertising strategy, it can be hard to
With the increasingly evolving ways in which society intakes information, corporations and producers have to evolve along with it. Studies show that consumers are gravitating towards streaming devices as opposed to traditional cable faster than anticipated. Along with that includes YouTube - a platform that displays the process of flexible accumulation.
âThe world watches 1 billion hours of YouTube videosâ daily according to âDisruptive Advertisingâ. The high level of engagement is an obvious reason why advertisers would want to pursue partnership with the platform. In addition, the cost of running an advertisement on YouTube is substantially lower than that of cable television. Paired with guaranteed reach to a target audience, using Google Ad Sense, YouTube advertising pinpoints key essentials for marketing.This method demonstrates flexible accumulation mainly because it utilizes another (new) source to get the work done faster, more accurate, and overall more efficient for lower costs.
Apple is one example of flexible accumulation because of their outsourcing with the Chinese manufacturing firm Foxconn. Theyâre able to have more skilled workers which goes into more phones being made at the same time. Since time is money, more phones at the same time no labor laws that would put the company at a loss. Appleâs production is cheaper in a China than what it would be if it was in the states.
Flexible Accumulation
Flexible Accumulation is when businesses try to expand by advertising and marketing. Apple makes its money by marketing and targeting an audience that they know will buy there product. They come out with new features that they know people would draw closer to them. Apple is essentially in completion with Samsung because they make their products more people friendly.

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Flexible Accumulation
 McDonaldâs, one of Americas #1 fast food restaurants is a perfect example of flexible accumulation. McDonaldâs is known worldwide for its booming industry. In spring of 2018 CEO Steve Easterbrook came up with the plan to relocate McDonaldâs headquarters all the way to Chicago. In this strategy McDonalds shares will gain 1.27%, which was exactly the motive.
Although McDonaldâs is pretty well known, In todayâs time the more modern your company is the more profit you will gain. Sourcing theirselves out to Chicago will attract younger employees leading to better energy and more connections with younger generations. Business will start booming and profit with definitely be larger.
Flexible Accumulation
Fordism is a good example of flexible accumulation. Not only did it deal with economic reconstruction and social readjustment, but it dealt with outsourcing. The company was using other countries to distriput oil to the West. There was a lot of competition that occured because of the internationalization of the Ford production techniques. There was a shift where they paid the rise of new technologies and differet ways of organize their production. By doing this, they were able to accumulate a big profit.Â
Flexible accumulation
Walmart is an example of this because Walmart used to be a US company only but it has recently started to spread out of the country. They have now opened stores in china. Walmart realized to increase profit they would need to spread internationally.Â