#class id

Best SEO Strategies of 2016 [Infographic]

7 Ways To Get More Sales By Fine-Tuning Your Customer Acquisition Strategies [Infographic]

Without a shadow of doubt, customer acquisition is the crucial first step for startups as well as an ongoing goal for well-established businesses.

But I won’t lie to you…

It’s harder than ever to stand out in today’s crowded marketplace.

But with the right strategies in place, you can ensure your business is profitable i.e. with the right plan in place.

Brian Downard cover 7 of these powerful strategies in this data-backed guide.

Find out more customer acquisition in full from this infographic below:

If you have found this infographic useful, do share it with your colleagues and friends.

Curated From:

BrianDownard

Modern Consumers Now Interact With Brands On Messaging Apps [Infographic]

With apps like Facebook Messenger, WhatsApp and Snapchat vying with conventional SMS to be the preferred texting method, the line between social media and texting is more blurred than ever. And brands have a real chance to capitalize on this, according to a newly released study by Dallas-based marketing group Epsilon.

“We are on the verge of a transformational moment, as consumer behaviour is dictating a shift towards intimacy of sharing content and experiences versus public sharing,” said Epsilon chief digital officer of agency business Tom Edwards.

“Messaging apps now boast more active users than social networks, and this shift from social media to social messaging will redefine how we, as marketers, will approach connecting with consumers.“

Learn more about this latest trend in the following infographic:

  If you have found this infographic useful, do share it with your colleagues and friends.

  Curated From:

www.AdWeek.com

Insanely Smart Email Marketing Integration Into Multi-Channel Marketing Plans [Infographic]

Boost your email’s chances of being opened by following these quick tips from Sikich.

There’s nothing better than presenting an audience with news that provokes laughter or makes them think. Coming up with surprising email commentary is no short order, but taking the time to delight your readers with creative content is a great way to incite a purchase or build a loyal list of followers.

Also, help yourself a heck of a lot with email marketing by carving out time every day to brainstorm. It doesn’t matter if you send emails that day or not, because you’re still spending quality time thinking of how to further engage your subscribers. You never know what genius idea you’ll come up with for your next campaign.

“However you plan your email campaign, just make sure you include it as part of the day’s tasks. Content ideas that are perfect for the busy small business owner include curating relevant content, repurposing content, and creating a quick checklist or group of tips for your readers.” –Monica Montesa, content marketing specialist

Tell your subscribers what to do! Send clear instructions with your welcome email concerning your products or services. For example, if running a hair salon and sending welcome emails to new subscribers, let them know that booking their next appointment today equals 10 percent off total services.

“Don’t make new subscribers wait for your next newsletter. Instead, use your welcome email to recommend your very best content.” –Pamela Neely, contributor at Campaign Monitor

“Before sending your emails, tell your recipients what type of content they can expect and how often they’ll be hearing from you,” states Sikich.

When you do send the email, send it from a real person. Avoid impersonal [email protected] email addresses.

Also, spend time crafting an engaging subject line: “64% of people say they open an email because of the subject line,” states Sikich.

A powerful way to increase the reach of an email is make the content highly shareable, and ask your email subscribers to share the email with friends and family. If you’re providing a special offer be sure to encourage your email list to share the savings with their network. In this situation, everybody wins.

“No matter how many subscribers you currently have, you can increase that number by encouraging your subscribers to forward your emails. Motivate them by offering so much real value that they want to do you – and their friends – a favour.” – Neil Patel

Find out more about critical email elements and how they increase your email’s open rates by checking out the following infographic:

If you have found this infographic useful, do share it with your colleagues and friends.

Curated From:

www.MarketingProfs.com

The Comprehensive History of Equity Crowdfunding [Infographic]

Crowdfunding is the practice of funding a project or venture by raising monetary contributions from a large number of people. Crowdfunding is a form of crowdsourcing and of alternative finance. In 2015, it was estimated that worldwide over US$34 billion was raised this way.

Although the concept can also be executed through mail-order subscriptions, benefit events, and other methods, it is now often performed via Internet-mediated registries. This modern crowdfunding model is generally based on three types of actors: the project initiator who proposes the idea and/or project to be funded, individuals or groups who support the idea, and a moderating organization (the “platform”) that brings the parties together to launch the idea.

Crowdfunding has been used to fund a wide range for-profit entrepreneurial ventures, artistic and creative projects; and not-for-profit or community-oriented social entrepreneurship projects.

Early Campaigns

Electric Eel Shock, a Japanese rock band in 2004 raised £10,000 from 100 fans (the Samurai 100) by offering them a lifetime membership on the band’s guestlist. Two years later, they became the fastest band to raise a US$50,000 budget on SellaBand. Franny Armstrong later created a donation system for her feature film The Age of Stupid. Over five years, from June 2004 to June 2009 (release date), she raised £1,500,000.

In December 2004, French entrepreneurs and producers Benjamin Pommeraud and Guillaume Colboc, launched a public Internet donation campaign to fund their short science fiction film, Demain la Veille (Waiting for Yesterday). Within a month, they managed to raise €17,000 online, allowing them to shoot their film.

Highest-Grossing Campaigns

The highest reported funding by a crowdfunded project to date is Star Citizen, an online space trading and combat video game being developed by Chris Roberts and Cloud Imperium Games, which—as of 7 April 2016—claimed to have raised over USD$111,600,000, beating the previous record of $10,266,844 set by Pebble Watch. The watch was created by Eric Migicovsky and allows its wearers to connect to their mobile phones. Migicovsky raised $375,000 through angel investing before starting a Kickstarter campaign on April 11, 2012. The campaign set a $100,000 goal and vowed to deliver a watch for every investment over a certain amount. The Pebble Watch campaign raised over $10 million in 37 days. However, Migicovsky was not able to deliver the watches for over a year after the campaign’s close. The Glowforge 3D laser printer claimed $27.9 million in preorder sales for its own crowdfunding program in November 2015, breaking the record for the most crowdfunded sales in 30 days.

Learn more about equity crowdfunding in the following infographic:

    If you have found this infographic useful, do share it with your colleagues and friends.

  Curated From:

www.CrowdFunder.com